Internet marketing into the Olympic Games has become a business battleground

The 2008 Olympic Games that attract worldwide attention are getting closer and closer to us. National people are looking forward to, businessmen are also actively carry out the Olympic marketing, ready to work hard in 2008. In this era of popularity of the Internet host, an increasingly important era, the network has become a marketing business Olympic Games contested. With the corresponding Olympic domain names so skyrocketing, all worthwhile.

The so-called "domain name", can be simply understood as our commonly known as "URL", and register a domain name is very simple. Log in to the website of the relevant agency, enter the domain name you want to register, if it has not been registered, you just pay a few hundred dollars fee, the domain name is registered successfully.

URLs are just as important as real-world house numbers, with at least one domain name on each site, and whether or not domain names really make such a big profit. Will the Olympus domain really bring huge business value to the business? Experts believe that a good Olympic domain name easy to remember, and as the Olympic Games is approaching the site can bring very impressive traffic. Mr. Cai, a domain name industry veteran, also said that in recent years, domain name investment transactions are very active, valuable domain name prices continue to rise in the United States domain is a mortgage asset, the Olympic-related domain is the most active type of transaction this year.

In Taobao, enter the "Olympic domain name," as many as more than 100 sales information. Most of the domain names sold are expensive, while prices that contain the words "Olympic Games" and "2008" are as high as 10,000 yuan. Reporter saw a Mr. Lee will www.2008news.com.cn, 20080808.net.cn, 2008080808.net, 2008 Beijing. Net and other related domain names all note. The reporter then contacted Mr. Lee, conducted an interview with them.

Reporter: Why did you register these Olympic domain names?

Mr. Li: It is an important historical event for the Olympic Games to be held in our country. I also firmly believe that the 2008 Beijing Olympic Games will be the most successful Olympic Games in history. Therefore, these Olympic domain names were registered. Several of them were purchased.

Reporter: Are you registering these domain names in order to obtain economic benefits?

Mr. Li: Not exactly, the original registration of these Olympic domain names is a very good memory of the Olympic Games held in our country at this important moment. And now, I think these Olympic domain names can bring great benefits to the enterprise, but also prepare to sell or do their own station.

Reporter: How much do you plan to sell for these Olympic domains?

Mr. Li: I did not consider the specific price, the industry also gave me evaluated, they think these domains are better, the price will not be less than 5. In fact, my most important is that these Olympic domain name brought to the enterprise An invisible value of the Olympic brand.

Reporter: Someone to buy you these Olympic domain name?

Mr. Lee: A lot of people call me and send mail to buy these domains. However, some domain names did not want to sell, and some I think the price is not appropriate.

Reporters found in the survey, such as Mr. Lee online sale of the Olympic domain name is not unusual. In Baidu

Olympic Domain Names can search over one million messages and thousands of news articles. Experts said that as a domain name with an online trademark is also becoming scarcer because of the addition of domain name investors. With the promotion of the Olympic Games, the value of the Olympic domain names will further appreciate.