"Interview" Men's socks: Professional men's socks send service

Men's socks are a professional men's socks to send services, dedicated to those who do not like to wear a hole in the socks, and there is no time to buy new socks men ready. After the user orders, the men's socks will regularly send new socks.

At present men's socks provide three kinds of men's socks, 28 yuan (3 pairs), 88 yuan (12 pairs, four times a year sent, three pairs), 168 yuan (24 pairs, two years eight times sent, each time three pairs), the purpose is to let users save the trouble of buying socks on a regular basis.

Similar services:

Foreign first similar focus on the field of socks should be blacksocks, and also do a very successful, once a year 10 million pairs of sales. Similar services in the country are:

Pat: http://www.tapoint.com/

Dimension cotton: http://www.vcotton.com/

Watsonxu language: E-commerce is my personal very optimistic about an area, although the domestic already has similar to Taobao, Taobao Mall, Jingdong and other large-scale e-commerce sites, on these sites can almost buy all the things you want to buy, But in fact in E-commerce and users directly at present there is a lot of e-commerce sites are not very good to study, or is missing, that is the service, at present many E-commerce sites only carry the function of the transaction of goods, for the user's other needs of shopping is not considered enough, such as socks such a regular delivery, Gift planning and so on, I think for the vertical area of E-commerce site, as long as the perfect service to build a better shopping experience or there will be a great opportunity.

Link: http://nanrenwa.com/

In order to get a better understanding of men's socks, the founder of the men's socks interviewed. The following are the contents of the interview with the founder of the men's socks (completed by mail)

1. Would you please give me a brief introduction to your website and team?

Exactly, there are no teams yet. The idea of a man's sock stems from a concept one months ago, from preparation to online, and only two weeks. It's me and my lover doing part-time work at the moment. I am in charge of technology and operation, my wife is responsible for the product channel of socks and pre-sales and after-sale service. If there are friends in Wuhan like this project, willing to join our team to start a business, we warmly welcome.

2. What are the user groups you provide for the service?

Men's Socks "well, first of all men, hehe."

Then is the lazy man, I am a programmer from the background, programmers are more lazy man representative. Men's socks are still just business men's socks, which means we're focused on business people who don't bother buying socks. You can also treat the men's socks as a special gift for the man you care about.

3. The current e-commerce is a lot of people are very optimistic about the field, what factors allow you to consider from socks to enter the field of E-commerce?

Men are born lazy, which is why most men don't like shopping. Men's socks from this point of view, unearthed the socks of the subdivision group.

I have been in contact with the electrical business for a long time. E-commerce market has been bred for so many years, developed to the present situation, has begun to gradually be accepted by the public, showing its explosive vitality. For our small enterprises, start-up companies, individuals, there is no sufficient funds in the case, it is difficult and those integrated category of the electric business big guys, so we chose a smaller, more segmented market.

4. Foreign countries should have similar sites before, such as the British "black socks", its annual sales of 10 million pairs, in fact, there are similar services now, compared to what you think your advantages or characteristics in?

The model of the stocking year in foreign countries is not new, in the domestic has also been a pioneer. Man Socks the current website design, embarrassed to say, or cottage foreign counterparts. So, why do we have to do men's socks at home? Because we are determined to do more suitable for the situation of men's socks send services.

Foreign and domestic counterparts in the SOCKS service I personally have the privilege to experience, send a long cycle, high prices, personalized service is not enough, the above points are I from an end user perspective, difficult to accept.

Man Socks The current advantage is:

1. Price: We directly and manufacturers to ensure a week of supply, the ultimate benefit to the end user, the domestic peer socks single and double cost of about 20 yuan, and the same quality, men's socks is 7 yuan more points, than you go to the supermarket to buy their own cheaper. Of course, this does not mean that we are going to fight with the peer price. My personal view, only the user really get benefits, the project can be long-term, sustainable development, users will also help you to actively spread;

2. Service: Man socks home in the most eye-catching position put our service commitment: unconditional refund, do not ask the reason, this is our own product self-confidence, but also to the customer's responsibility;

3. Personalized: At present, men's socks only provide three kinds of packages, from the current sales and user feedback, can already meet the needs of most users. Users can contact us at any time after ordering to change the delivery cycle and quantity. But this is not enough, our goal is to make lazy people more lazy, men's socks will be introduced more personalized "self-help set", please look forward to.

5. Men's socks only positioning in the field of socks will limit the future development of the site?

Yes, but we're not afraid. Men's Socks The current team staff is still relatively limited, energy is limited, at present we just want to focus on doing one thing, we believe that good things, must be recognized by everyone.

6. Can you introduce the future direction of the men's socks?

Like the answer above, it is now said that the future is empty. Now the first goal of men's socks is to concentrate on socks and do the socks well. We prefer to follow the user's feelings, so we set up a public QA platform: http://nanrenwa.com/qa/, the future of men's socks, should let users decide.