Mobile Internet market in the eyes of mobile phone bosses

Gold Securities journalist Hu Chunchun

With the development of smartphones and tablets, the future mobile internet will have a significant impact on the existing Internet landscape. What is the profit model for mobile internet? How to develop? including http://www.aliyun.com/zixun/aggregation/13156.html "> NetEase CEO Ding Lei, and other internet celebrities said in a succession of" not think well.

Yesterday morning, "gold securities" reporter connected with the 16 mobile phone industry experience in the United States Onglicho Technology Co., Ltd. President of the company. Is accompanying the United States Dallas Deputy Mayor Tanniel Egins in Hefei, the Onglicho introduction, the current domestic two or three-line city, some non-mobile phone industry entities of the mobile Internet interest is very large, only in Hefei, there are several enterprises with their contacts. In addition, the current two or three-line city has also appeared a number of intent agents.

Experience mobile phone from traditional to intelligent

Last weekend, Onglicho accompanied the vice mayor of the United States Dallas Tanniel Egins from the United States to visit Hefei. This visit, let him feel the two or three line city some enterprises to "mobile internet" enthusiasm.

Perhaps the average user for Weng is not familiar with the name, but in fact Onglicho in the mobile phone industry infiltration for a full 16 years, and Huawei, ZTE and other senior executives have a good interactive relationship, can be said to be the stealth industry behind the "mobile phone big guy."

1986 Weng, graduated from the university in 1994, after 1996 years of graduation, Onglicho entered the Nokia work, after returning to preside over a period of time Nokia in the domestic business, is considered to be the first batch of returnees in the 90 of the last century, but also the first to enter the mobile phone industry. At that time, Nokia was also one of the leading mobile phone industry leaders.

But with the development of smartphones and tablets, Nokia has been hard to see. Instead, smartphones such as Apple and Samsung are being replaced. Onglicho may be one of the people who has been the most experienced in technological change for the past decade.

Weng in 2004, his first company to do mobile phone testing and services, the smartphone was not available. Under the impact of technology, gradually weng to feel the market power of smartphones, and then formally entered the mobile internet market. But there is still no ideal answer for the profit model and development prospects of the mobile Internet.

Strong investment intention of entity enterprises

Onglicho is Anhui people, according to its introduction, this Dallas vice Mayor Tanniel Egins to Hefei expedition is by him matchmaking. Perhaps the initial aim of the expedition was to strengthen economic exchanges in two cities, but in essence revealed the desire of the two or three-line city entities to "new technology".

Onglicho in the "Gold Securities" reporter interview, said in the study of a discussion, many Hefei Enterprises asked "mobile Internet" situation. "There are already companies that are engaging with us and want to invest in the mobile internet industry," he said. There are two entities that are not related to the Internet at all. "Onglicho said.

"First of all, the industry is not good, the choice of new areas of investment can help enterprises to share risk; Secondly, many things of mobile internet, including customers, traffic, etc. are attracting traditional enterprises." "Onglicho analysis.

Public statistics show that in the second quarter of 2012, Facebook's number of wireless users increased by 23%, while the number of PC Internet users in the same period increased by only 6%, at this rate of growth, by the end of 2013, Facebook's wireless users will exceed PC users (the two users have duplicates). The same is true of Google, where traffic from mobile phones has taken up a significant portion of its overall traffic and has grown at a faster rate.

It should be said that the entire IT industry is concerned about whether the mobile internet will replace the traditional PC Internet.

Two or three Line City agent mode appears

However, let the Internet enterprise hesitation is, although the mobile Internet seems to be a good prospect, but there is no one company to find a suitable profit model.

According to the "Gold securities" reporter understand, now belongs to the mobile internet start-up companies, a lot of focus on the game market, and relatively fast began to earn money is also these companies. But games and small advertising revenues are not enough to support the long-term development of mobile Internet. The long-term sustainability of mobile internet needs to be combined with cloud computing, through enterprise-class software and services. The most obvious example is that the world's highest-turnover IT companies, with the exception of Apple and Google, are enterprise-class software and services companies, including IBM, Microsoft, Cisco, HP and Oracle. Each of these companies is tens of billions of or even hundreds of billions of companies, while small and medium-sized enterprise software companies.

Onglicho said that the combination of the ceiling, user and profit model of mobile Internet is the development direction of mobile Internet. Only in this way, can be closer to the user, to provide users with trustworthy services.

Onglicho said that the current two or three-line cities have appeared mobile internet agents. Onglicho, in Nanjing, for example, the current model is that agents to mobile internet companies pay a deposit of two hundred thousand or three hundred thousand yuan, and then proceeds and mobile internet companies to divide.

"More than two or three of the city's enterprises, agents to participate in the mobile internet can be developed, the profit model may slowly emerge." "Onglicho said.