My network promotion idea builds on the valuable Content Foundation

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

Website promotion

We rely on the content of the website to carry out our promotional activities, which is based on our valuable content site information. If our content is not demand, then our promotion is tantamount to doing nothing.

Content for the emperor, outside the chain for the king is not an isolated existence, there is no valuable content, our promotion will become a castle in the wind.

The essence of the promotion is to improve the visibility of our website or service, so that customers can find us in the way we want. Specifically, it becomes a way to improve our ranking on the search engines, and all of our means come from that.

1, outside the chain

Our external chain will effectively improve our exposure, directly enhance the weight of our site, indirectly to our site to bring traffic, thereby increasing the absolute value of our flow conversion.

Do outside the chain to do diversity, from the recent search engine development, we have done or still do will be less than the effort, such as: Baidu published the "Search Engine Optimization Guide," from the inside can see something. It is:

A. Blog, the link weight of the forum to reduce, and some blogs such as Taobao, Sohu Blog, network, the domestic net, 51.com, search and so on has shielded the Baidu spider, and Sina is shielding some directories. This means that our previous blog outside the chain has been less effective, these blogs can play a role in our site to bring traffic. However, because these places shielded the Baidu spider, that means that these local articles can be chosen for the original content of the change published

B. Baidu Products. Baidu's space has been "nofollow", meaning that it has no longer passed the weight, but only a link bait. But we can still let Baidu space come to our website a springboard to bring traffic to our website. Baidu Bar has also been open to the open platform, each set up more than one months of Baidu ID can apply to open their own bar, this can operate. Baidu Encyclopedia of the weight is still very high, difficult to operate, the same, other Wikipedia site can also operate, the fact that the Baidu Library and other documents sharing site can also be used as a platform for us to do outside the chain.

C. The high weight of the local forum can also be used as our external chain platform. For example, Changsha's Red Network forum, you can release some health information, it is easy to chant Baidu included.

2, Soft Wen, the method does not need to say more. In view of the medical knowledge is very professional, our soft wen can only bring us some more high-quality outside the chain. Upgrade our site rankings, can not form a better flow conversion, this is a regrettable place.

3, the exchange of links.

Good links will definitely bring better results. We do not blindly quasi high PR, we want to see a snapshot of the site update the speed, friends chain site keyword rankings, the number of export links, after all, if a Web site to take more than the export chain, the weight of our value is very low, some of the less effort.

4. Share-spreading.

This is similar to document sharing, we have published some valuable empirical knowledge, made into E-books, electronic magazines, small software or video, etc., conducive to large-scale dissemination. We in the promotion process, did some summary of small knowledge, made in Word, PPT and other formats uploaded to the document sharing site, such as beans Ding, Baidu Library, such as these can be previewed place, will be conducive to the formation of a good outside the chain.

Baidu published the "Search Engine Optimization Guide," A lot of content are pointing to a point, the user experience, all the benefits of user experience of the content of the site, typesetting, etc. will be considered more conducive to ranking factors. In view of Baidu's efforts to promote reasonable optimization, many of our so-called skills will not be applicable, so do a good job of content, improve user experience or join Baidu's bid ranking is Baidu's goal and our efforts direction.

We have to do is to follow up the latest changes in Baidu, not to do the promotion of less effort. In the promotion process, we should pay attention to our goal is not our technical goals, but our marketing goals, we can not only focus on simple technology. Baidu's algorithm is progressing day by day, and we use to treat the means of the code to promote, it is inevitable in the competition fall in the leeward.

(The above article content belongs to www.5unr.com original, reprint please indicate the source.) )