On sunny day talk about search engine marketing experience focus, form diversity

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

In order to achieve a winning goal, to make a larger profit space project; Any form of marketing, relevance is the most important. We need to know that the search keywords used and their most likely feedback content are the core. In order to make it more practical, and you share the experience of search engine marketing!

1 Mandarin duck-style keyword mix.

At present many companies from the keyword list began, they think this is most conducive to SEO, and can be used as a page optimization and link construction supplement. According to the MARKETINGSHERPA 2011 Search Engine Benchmark report, compared to the keyword research, there are quite a number of companies on the page optimization more attention. But be sure to remember that your client is more important than the keyword.

I have a plan: you can collect some topics and phrases from the network (note: The collection of objects for all aspects of personnel), the raw material processing can get a really useful keyword dictionary.

From the customer's point of view can make search engine marketing staff better optimize content, make its page and advertising more targeted, improve click rate and conversion rates.

We analyze from the customer's point of view, from the relevant links to the relevant web site to guide the specific optimization content will improve the target keyword ranking. Consumers will be able to segment their search keywords. From the consumer's point of view, the development of an ideal keyword, your search engine marketing will have obvious results.

2 know the role of the search person

Understanding and predicting the basic needs of consumers is the premise of marketing work. Search engine marketers want to know what customers want through search engines. Detailed analysis of customer's situation and characteristics.

Before you start attracting visitors, you need to think about who you're attracted to and why he's in your search, says Vanessa Fox. Knowing what your users will be interested in can greatly improve the "natural" search traffic. This is also true for the design of PPC ads and guide pages. If the ads and guide pages are what the user really needs, the effect will be obvious.

Note：

If you don't have enough content to match your target keyword, you can create enough content yourself. It is often misunderstood that updating content is important, but we need to be more aware of the importance of injecting the content of customer search requirements. Each additional page is a new entry to your site via a link or search engine. 11545.html "> We sometimes need numbers to talk.

Summary: Search engines need to focus on the diversity of forms.

This article by Www.guanggaolianmeng.net Webmaster Sunny Day Original, reprint please keep.