On the application of user's competitive heart in website operation

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The real operation master is the user's competitive heart as the important driving force of the product, if there is no comparison between users, then the product lacks the basic soul and power. Really good products, more or less will tap the user's competitive heart. Almost everyone is more or less competitive. But some people are competitive heart is stronger, some people weak. To inspire a good user's competitive heart is the most common operation strategy of Internet website.

Looking at today's Internet sites, we can find that most sites as long as the basis of ranking, will see the function of the list. Like Weibo, not only celebrities and experts have a different theme and identity tag of the fan list, ordinary users also have grassroots rankings, compared to who fans more, who spoke more and more comments.

Sina Weibo has fully tapped celebrities and experts of good deep psychology, not only more fans, but also more interaction, which prompted you to more active celebrity users posting.

Not only Sina Weibo, there are a lot of similar rankings, which has become a daily application of the website operation. More incentives to stimulate the heart of the mechanism implied in the specific operation of the chop into, such as the operation of the activities will be mobilized by the competitive heart of the participants to create a fiery atmosphere.

Many game operations are also the case, for example, many games to get started is very simple, but in order to allow users to continue, have the power to play, it is necessary to solve the problem of power, otherwise the user is very tolerant of the game has tired of feeling. Now there are some games on the mobile apps platform, consciously inspire the user's competitive heart, such as in the mobile application market is very popular game: Fruit Ninja Games, I think a lot of people have played, users as long as the finger in the screen slide, cut off the fruit can be.

This is a very simple game, but it is not easy to play well. Because at the same time in the customs clearance to face the danger of bombs and scores can not be low. At the end of each game, there is a table of points, which shows the scores and rankings the user scored in the game.

If the game is just record points, that can play a little less, this game has an invite friends to expand multiplayer game mode, which can be a good motivation between the user's competitive heart. Another user account can record the user's game points and charts, and can also view the user's points.

If you are playing with friends, who is more points, who is more powerful, two people play also has the power. I have to play with the children of this game, the children after the score behind, it is necessary to catch up with me, unconvinced, even a small age have a competitive heart, not to mention adults friends.

This design and operation mode is to inspire people between the competitive heart, through the competitive heart, so that a simple game become more fun. Although the game itself is very important, but with the user's competitive heart factor, the player's interactive force is more sufficient, you can play more sustainable.

Motivate the user competitive heart is the internet operation is a very basic strategy, we can pay attention to the success of the site around the case, the more popular case, is not the more you can find a similar shadow? The above is from the Breast Enhancement products Hot List 10 strong http://himusic.5d6d.net/several views, Reprint please keep the source.