On the importance of details operation of Sina Weibo

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

There are more and more people playing Weibo today, only the number of Sina Weibo, until the end of 2012, Sina Weibo's use of the number of users has been broken 350 million, two years of time, beyond the previous QQ need 10 years to be able to get the user number, can be seen Sina Weibo's popularity, it is so, just attracted a lot of companies want to use micro-bleomycin marketing their products! Enterprises have their own marketing purposes, But for us personally, if you have a fan group of more than hundreds of thousands of, millions of, it can also bring you huge profits!

Now, a lot of keywords on Sina Weibo, basically have the same kind of microblogging content, then the face of competition, of course, at this stage, because Sina Weibo is still in the development stage, so the cruelty of competition has not reached the height of competition between the site, but if there is no certain innovation, do not pay attention to the details of the operation, It is hard to succeed in Sina Weibo.

If you have been a webmaster's microblog Lord, a little thought about it, you know that micro Bo is actually a micro-site, such as the name of the microblogging site is the same as the name of the website, the label is the core keywords of the site, introduction is the description of the site and so on, and even Sina Weibo's personalized domain name, Of course, these domain names for Sina Weibo, or belong to the level two domain name, but from this point of view, micro-blog has become a micro-Web site! The following is a detailed analysis of micro-blog details of the operation!

One: The importance of the details of positioning

Site positioning is actually the choice of keywords, and micro-blog positioning, is undoubtedly the choice of labels, select the label, it means that the target users, of course, you can select the target users, but also the first to locate the keyword, micro-blog label and target users should be closely linked! For example, you want to do a local talent network Weibo! If you need to target a place where you need to find a job at all ages; If you want to think about it, if you're looking for a person in a particular industry, like real estate, then you can create a microblog of real estate information! Here's a detail to note, That is the role of the brand must be integrated!

Second: micro-blog content of the details of the creation

Positioning the microblogging, the creation of micro-blog is ripe, the next work is to do a good job of the creation of micro-blog content, in fact, the content of micro-blog is very short, 140 characters are not, but these 140 Chinese characters but need to be very high refining, only the content and marketing of product brands are well integrated together, At the same time can not let others as an obvious advertisement, otherwise this content even if it is a failure, in addition, the content of the microblogging must be related to the content of the target users, you can not in a real estate industry Weibo, always updated it information content!

Third: Do a good job of micro-Bo Interactive detail

Micro-blogging interaction is relatively simple, because the microblogging itself is because of a very good interactive function of the vast number of users like, but it is not enough to rely on the interactive features of microblogs to succeed in the operation of microblogs, but it is also necessary to innovate in detail, for example, by posting offline information on Twitter. , through the line down contact fans to participate in activities, this way for some local micro-blog is more appropriate, in addition, you can do some of the micro-blog promotion of the interaction, such as you want to marketing a brand product, then the prize is this brand products! These innovative forms of interaction, To the vast number of users to produce a good cohesion!

The last is related to the promotion of Sina Weibo marketing, including the increase of fans and other details of the operation of the way, in fact, these methods are also very important, here is no longer to repeat, in general, such as through the microblogging group marketing, soft marketing, forum marketing and so the details of the operation of the way! Only do the above three details of the operation, so through the promotion of the fans, will slowly form your loyal fan group, so your micro-Bo fan group will be like Snowball's more and more! The above content by the tooth whitening special Network http://www.qq860.com/in the Admin5 starting, Reprint please keep the URL, thank you!