On the propaganda strategy of local portal website

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Saint Vin recently, in doing Zhuhai local portal, the simple observation of the other local Zhuhai portal site, but Zhuhai or Pianan corner, see a few local portal site, really successful also on our familiar with those few, for several years, the new came out, are very immature, but no matter how, We also have to find a way of our own, the following a brief analysis.

1, local activities organizations, which in some forums and consumer sites is a more common way to see the other local portal this is the core way, but only the old forum in Zhuhai has this qualification. This method of promotion has several prerequisites.

A, the site traffic is relatively large, the number of members sufficient, and mutual communication more frequently.

b, have good at organizing the activities of the backbone members to form a site-oriented, backbone as the core, member participation mechanism.

C, there is enough innovation, and follow-up to the activities of the report, otherwise played over the play, will not bring anything to the site.

2. Distribution of leaflets, leaflets for the local site is still feasible, but the Zhuhai local portal did not do so, may be too expensive, the next Zhuhai's other industries often like to send these, hair more left will be in place, personally think these can operate, the premise also has several.

A, your site to have content, to have a core culture, do not like those hospitals, businesses like, what price reduction, what promotions, we all know that is a lie does not mean.

b, to distribute the content of leaflets, quality, planning should be carefully organized to establish a set of performance mechanism.

3, card like publicity. Now many enterprises are in the card, membership card, promotional cards, bonds cards, in fact, these cards are really no place to put, and for the user is not very meaningful, do not recommend the site such operations, personal feeling will not be too good.

The above several methods are actually out of the traditional industry, for the traditional industry is not very effective, here I say, no intentions, no thinking, no analysis, Saint Vin's portal will take these methods to carry out the measured results, but we do not have characteristics, or characteristics, we will not operate at random.

The traditional propaganda strategy for the portal site I'm proposing some of my own new ideas.

Zhuhai People Zhuhai

Hidden wisdom in the people, a lot of moving moments, we can record, can take this as the theme, to launch friends around to shoot, to write, the first can be made content, the second can also be used as an interactive propaganda support point, of course, if you must have their own planning and editorial team, can control well, can not have bad motives, The one who wants this ah that, do the website is to do useful information.

Second, the character interview

Everyone has their own story, and focus, you from different angles, you can feel different things, so I suggest you can do more in this direction of things, the content to do

A good site, there is content of the site is not too worried about publicity things, the above has Saint Vin for you to share.

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