Rookie SEO early Growth-keyword optimization

Source: Internet
Author: User
Keywords SEO

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Say this keyword, first say a few experiences about me, I am engaged in IT industry, has been doing a Web site development and web interface design work, but I began to contact SEO I found that I did before the station is really do not know what to do, neither user experience nor consider what keyword optimization, but also has been complacent. After a good station to join the company name or website name, casually copy a few of the same type of Web site keyword and description on the finish, sometimes even the description is omitted, I said this experience is to tell you, before doing the station must first determine the key words to do the station, Just like when we write a composition, we must first identify a subject, and if there is no topic to write casually, then digress.

The keyword is also called the target keyword

1. Talk about the wording of the keyword first

Take my Zhuzhou seo as an example:

Title: Zhuzhou seo_ Changsha Website Construction Optimization _ Yueyang seo_★ Network Marketing Promotion

The format of my title is: keyword 1_ keyword 2_ keyword 3_★ keyword 4

In fact, now let me do this keyword, I will not write again, a bit too greedy, in fact, to do two is enough, I personally think that the standard title of the letter is such:

(1) The title of the word: Baidu is 25 words, Google is 28, but because the domestic use of Baidu more people are controlled in 25

(2) The keyword does not need too much, too much will scatter weight, the individual thinks the standard writing can be like this:

Keyword 1_ keyword 2_ advertising language to one of my net earning stand I want to take part time as an example:

Title: Home Business _ Part-time income ★ Earn 300 of part-time projects ★-on the 51-jianzhi

Because now this station has not been formally promoted, so whether the title can bring Me income I also do not know, if there is income, I put the reason why I set the title to share.

Add: The role of the symbol inside the title

Underline "_" in SEM this is recognized as a space

Connector "-" doesn't mean anything

Special characters, such as "★" number, aggravating the flow of the previous keyword, play a prominent role

2. How to select keywords

The keyword is not what you think out of thin air, to determine a keyword also need to start from a few points

(1) Standing in the target customer and industry terminology to determine the keyword

For example: Net Earn class website

Some words related to net earning: making money online and making money on the Internet

There are some long tail words, long tail words can be understood as: The target customer will search the words, such as

How to make money on the internet, how to make money from the network, the network money is true?

When we have identified the title keyword, we must check whether this keyword has Baidu index:

http://index.baidu.com here to query, generally we have to do with exponential words.

(2) Analysis of the keyword competition is large

Search your target keyword directly

1. If there are 3-8 promotions that are worth doing

2. Check the first three pages when a number of keywords are used within the page (more than 10), is easy to get ranked (2-3 months will see the effect)

3. Be careful to avoid artificial words, you can read my article how to judge artificial words

3. Keyword optimization

(1) Home target keyword density between 2%-8%

(2) Leading navigation strip, Location Guide (commonly known as bread crumbs), the secondary navigation bar, do a good job in the keyword of the link, also known as anchor text

(3) Inner pages also need to leave anchor text link to your home page

Add:

Since the last time K, I found a new station (within 3 months of the station) when you pass the optimization in Baidu has a ranking, million can not be stolen, because this is a new station effect of Baidu, perhaps after this period will let you know what is called queer K your station, at this time of K station if you do not cheat or put black chain words, Most of the reason is that the optimization is excessive, so be sure to pay attention not to trace too heavy. We are interested can also see my K station is a part of the growth of webmaster This article, for a novice webmaster still helpful.

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