Shop 1th and the family FamilyMart China jointly announced strategic cooperation

Source: Internet
Author: User
Keywords O2O layout work together FamilyMart
Tags community community service joint market o2o opening package service

Absrtact: July 1 News, 1th stores and the family FamilyMart China Joint announced a strategic cooperation to provide 300 family convenience stores in Shanghai order parcel from the service. Following the opening of the large community service center of Cosco Bay City in March this year, the April hand-holding beautiful chain

July 1 news, shop 1th and the family FamilyMart China jointly announced a strategic cooperation to provide 300 family convenience stores in Shanghai order parcel from the service.

In March this year opened the Cosco two Bay City large-scale community service center, April Hand "Mei Special good" chain Ultra, the number 1th shop O2O strategic layout again overweight.

No. 1th Shop Operations Vice President Wang Haihui said that the family FamilyMart from the point is 1th store after the "On Time", "a", "the last kilometer" after the distribution of another upgrade. This service allows users to receive goods at any time, but also to take care of the user's privacy and security needs.

According to the introduction, shop 1th family FamilyMart to provide "24 hours from the" and "Cod" service. When the user orders, select the nearest family FamilyMart convenience store, parcel Service will receive SMS notification, the whole family arrangements for the custody of the package, users with valid identity documents and mobile phone tail to mention.

"At the beginning of June, the two sides realized the full docking of business process, order data and TMS transportation management system." The two sides will also combine their respective consumer groups and store advantages, to carry out a number of market promotion cooperation. "Wang Haihui said.

The whole family FamilyMart China Service Commodities Minister Wu Lingling said: "With the 1th shop is the cooperation between the line, offline retail between the effective complementarity and win-win situation." For store 1th, can provide users with a flexible way to receive goods, while reducing logistics costs. Family FamilyMart will also be by 1th store large data and precision user marketing, enhance the store passenger flow and attract two times of consumption. ”

Family FamilyMart Brand officially entered the Chinese market in 2004, has now entered Shanghai, Suzhou, Hangzhou, Guangzhou, Chengdu, Wuxi and Shenzhen, seven major cities, the number of head office has exceeded 1160. Neat store environment and standardized warm service by modern urban people's favor, "The family is your home" slogan and brand spirit deeply rooted.

Industry insiders said, shop 1th in food, beverages, such as FMCG Market has a leading edge, daily necessities category of users to buy a high frequency. "Line up and down the single, the line from the" service model to a large extent to solve the network shopping mainstream people's internal needs, a one-time opening of 300 from the point of operation efficiency and cost savings in the advantages of self-evident. O2O, 1th shop frequent attack, walking in the forefront of the domestic electricity business.

In May this year, 1th store chairman Gege at the 12th Chinese Enterprise Leaders (Shanghai) summit analysis of the next 5 years of e-commerce trends that the traditional retail in the line, E-commerce to the line, and finally must be O2O fusion. Future online retail will be complementary and interoperable, play their unique advantages, to provide customers with multi-channel and different scenarios of shopping solutions.

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