Site name to be Creative business website is the brand

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We all know that domain name is a website or enterprise in the image of the network identity, like the name of a person, it played a role in helping users to understand the site and different from other sites. Is the user's access to the site. Good domain name is easy to remember, impress people, is the website and enterprise to build digital brand core content. In the website promotion marketing good domain name also can play the multiplier effect. Although the domain name is to create the core content of digital brands, but to build the brand image of the site is not only a good domain name can be a thing. The name and domain of the website are closely combined with each other, Webmaster Network admin5.com triumphantly think that operating a website is like operating a brand, the need to create a strong brand image system needs to be the name of the site to improve the level of domain name, give the site a unique creative name, in many similar sites to stand out from the original. People from ancient times has been very fastidious about the name of the method, not only is the name of the article, the name of the poem, the name of utensils, as if has formed a culture. People think that the name will affect the life of a person, will affect the success of a thing or not. This is not only superstition, but it hides a lot of modern brand marketing theory. Therefore, it is very important to make a successful website name.

If the site's domain name How many still can be protected by a certain law, then, the site names can receive legal protection is too little. The domain name itself can not be repeated, even if repeated, there are differences in the domain name suffix. and the name of the site is not the same, now with the rapid development of the Internet, the number of sites in the exponential growth of the same type of Web sites are increasing, so the site duplicate the phenomenon of repeated occurrences. The name of the site is basically called what is called, there is no legal infringement problem. and webmaster also like according to the characteristics of the site's industry features and user positioning characteristics named, so a large number of sites duplicate the phenomenon of the site's promotion has caused adverse effects. For example, in Baidu search for such a wedding network, you will find in the first page is basically called a certain wedding net or a certain place marriage web site. If you do a so-and-so wedding network, and then told your customer site name, your customers in search engines found a lot of duplicate site, it is easy to delay other sites. The popularity of the name will greatly affect the effect of promotion. If the webmaster more creative and combine their own domain name, such as your domain name if it is 131421. XX, then you can give the website name lifelong love you wedding net, although long point, but very easy to remember, but also unifies the domain name the characteristic, such name for in the user quickly promotion has the extremely promotion function.

It says so many key or hope stationmaster in give own website name when must establish the kind of brand thought that creates domain name, will the website like operating a brand to operate. In the name of their own creativity, give the site a loud and pleasant, both easy to remember and personalized names. Of course, creativity can not be arbitrarily sway, but also with the rational and objective combination. If you can show creativity to the site to take a good name I think from the following points to start.

1. The name of the site should be closely combined with domain names. The benefits of a combination of site names and domain names are mainly embodied in the integration of memory recognition, and the diversity of user groups has led to the inability of all people to have a good memory recognition capability. Catchy domain name is easy to remember the key to user memory. and the site name and the close combination of domain names to let users remember the domain name while also remembering the name of the site. such as Taobao, domain name is taobao.com, it is easy to remember, the name of the site Taobao is the domain name Hanyu Pinyin Chinese characters, the user is easy to remember to identify.

2. Take the user experience as the center, the website name considers the user likes to be convenient for the user to search. Web sites are done to users rather than themselves and search engines. Now a lot of webmasters in the name of the site when the first consideration is SEO, how to the site's keywords first added to the site to let the search engine first time included. The FA is understandable. But considering search engine, the website traffic is high, the user viscosity is also very difficult to go up. and pay attention to the user experience is different, maybe users search a keyword, your site is not ranked first, but perhaps your site name is easy to identify also very new, won the user favorite, users will probably choose and not ranked in the Search engine front page of your website.

3. The website name should combine the characteristic of the website with the real life details. Here is a very good example, the name of the net is from the "po old, still can rice." Wang, founder of the website, explained that before in college, students met to say "eat" and say "Rice no". Netizen Evaluation said, this name embodies the micro-blog "nagging spirit", anything can be taken out for one or two sentences. Creativity comes from real life, close to life can be more accepted by netizens.

4. When changing the domain name or in the original domain name on the basis of the transformation of the site, site names should be closely linked with the domain names. Today, another news is very popular. "School Network" today changed its name to "Renren" does not affect the use of old household login, the campus in the transition to more users at the same time, changed the name of the website in time, and replaced the new domain name. Domain names and site name changes and the transformation of the site after a close combination of location, no matter what the future site will be achieved, this rapid change in the name of the site's strategy is right, if in the transition at the same time the name lag, disastrous consequences.

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Site name is only one, but creativity is unlimited. Operating a website is the brand, only the idea into the site name, in order to create your own brand.