Su Ning accelerates development, the goal 3C net buys the Laurel

Recently, Suning appliances (002024, stock bar) announced in 2012, the marketing organization system to expand significantly, add department stores, books, daily necessities, such as the five major sales center, Support online suning easy to buy, under the line Suning Expo Super flagship store, Tesco stores and other new channels of rapid development, strengthen the procurement resources at home and abroad, The construction of super billions of large procurement platform. For consumers, the future will be in suning easy to buy, Suning Expo Super flagship store, Tesco stores to buy more rich products, really realize one-stop shopping.

Expand the variety of easy to purchase products

"Either E-commerce, or no business", the beginning of the spring, since the line has been a strong offensive in Suning easy to buy again announced, plans in this year's overall sales scale growth 4~5 times, suning easy to buy operation team number will be expanded to 3000 people. Accelerate to become China's consumer domain appliances, 3C online shopping first. It is understood that suning Tesco will be in Guangzhou, Beijing, Shanghai, Chengdu and other 12 major cities in the first set up regional management company, and vigorously expand product category.

It is understood that this year, suning Tesco will vigorously expand product category, in addition to increasing the traditional home appliances, 3C products, department stores products, will be the establishment of sports and leisure hall, clothing hall, home Life Museum, maternal and child supplies museum; books, to increase audio-visual products, newspapers and magazines, digital publishing, increase online reading and new book guidance; Provide hotel reservations, air tickets booking, lottery tickets, telephone calls, water and electricity, games, tickets, investment and financial products, become a veritable "big siege."

Looking at the current domestic active in the front of the consumer E-commerce Company, Taobao Mall, Jingdong Mall, Suning easy to buy, excellence-Amazon, a shop, when, Fank, etc., are no traditional retail experience depends on the "pure electric Business Company." And the United States E-commerce 2010 years of TOP5, in turn, Amazon, Staples, Dell, Apple, Odie office. Almost all but Amazon are traditional companies. Industry experts believe that "electrical business" is in fact any future business of a "standard service", so have a mature logistics channels and retail experience of E-commerce development is very optimistic. (Wen/journalist Feng Qiuyu)