Suggestions for revision of medical consultation website

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

Through the current website of "medical consultation" and the collection of relevant information of the company, I have a preliminary understanding of the medical consulting service company. Because there is no personal experience of the company's atmosphere and cultural atmosphere, so it is not possible to have a complete understanding of the company. Therefore, I can only stand on the site user's point of view, combined with my understanding of the Internet, to the company's website revision simple to make some suggestions. Improper or imperfect place, hope to have the opportunity to discuss together.

A clear website positioning

Site positioning is often the nature of the company, the direction of development and the company's resource channels closely related. "Medicine" is "China's well-known planning and exhibition transportation Company" and "Southwest's largest professional information company and channel interaction company." Then the website needs to be able to demonstrate the company's ability to "plan and show" and to embody "professional consultation and channel interaction". Recommended in this, "Medical consulting" website fully equipped with and made "industry portal" ability.

Second, the column embodies the content of the website

Site columns need to set according to the content of the site, the content of the site determines the nature of the site, at the same time, the authority of the site content, readability and practicality directly affect the development of the site. Therefore, in addition to collecting authoritative advisory information, the site must also provide its own resources to attract and fixed users through unique channels. I have the following suggestions for the website column:

1. The column set embodies the website is "Planner person platform". "Medicine" in the display of their own planning and operation of the example, can be aggregated at home and abroad successful related cases. At the same time, through the "medicine" resources to summon peers and engaged in related matters to discuss exchanges, to promote the site to become the planning industry exchange platform and industry network leader. (Set up a planning case, planning talent and Planners forum and other columns can achieve this goal)

2. The column set embodies the website is "professional consultation and channel information platform", that is, around the "industry consultation" and "channel Information" to open columns. A standard of industry portal is "information", with timely and authoritative information will naturally attract users. Due to the reasonable division of resources to the site of the corresponding column has yet to understand the company, so here can not give the corresponding name.

3. Column settings Consider the user's first impression and understanding, that the column name itself should be clear, users see the column name will know the content of the column.

III. website Layout

The website has the content, naturally needs very good display. The layout of the site is appropriate, that embodies the image of the site (to a certain extent related to the image of the site owner), more related to the user's browsing experience and mood, combined with user browsing habits, I have the following recommendations on the layout of the site:

1. Remove the title animation.

Utility and sharing have become a trend for the web, and most users want to get the information they need in as short a time as possible. More than one title, you need to take one more step, which is not beneficial to users browsing. In addition, with Flash as the homepage of the website, is not conducive to search engine crawl (the current search engine on flash crawl or support is not enough, search engine is basically pure text crawl), not conducive to the promotion of the site (and search engine promotion strategy).

2. Web pages are compact and focused.

The most important here is the layout of the home page. Compact mainly say version fast and version fast, space between text and text do not leave too much, because this can give a person a loose feeling, may result in the lack of information quantity of misunderstanding; The emphasis is on the content of the key column in the important position, or give the key annotation.

3. The overall design embodies the atmosphere

The atmosphere does not mean to rely on large chunks of colorful pictures to enrich, but to enrich the information, sometimes with appropriate pictures embellishment. In addition, the site should have a theme tone. and the main color needs to consider the nature of the industry as well as the user's visual impact. In my opinion, the reasonable collocation of Blue lime is more suitable for the hue of this website.

4. Try to use Web standards for layout (CSS+DIV)

Web site layout using the Internet standard is the general trend (www.zhishi5.com, for example), here is unknown. (This involves technical issues, you can search the "Web Standard" data rough look, mainly reflected in browser support, thin code, Web page speed and so on. Non-technical people generally do not know this. )

Four, the website program function module realizes

The function module is designed according to the website column setting, the website program generally has the following function module: News system (also called article System, publish article information, News information---general news website or novel website), graphic system (mainly publishes pictures, merchandise display---such as Picture class website, current news system can also do graphic , but there is a certain defect in the display of goods), information dissemination System (different from the news system, mainly used to publish information-such as talent network, housing Trading network), mall modules (trading shopping---such as shopping sites), audio-visual systems (publishing film music-such as movies, music sites), Forum System (forum), blog (blog , and other links, messages, voting and other small functional modules.

The company may choose the above module for the designer to develop according to the need. The article system, graphics and text system, information publishing system is essential to the company's main functional modules. (since it involves technology, try not to talk too much.) Or simply not to say. )

Make and want to do a website, need to have a considerable understanding of the industry, need to have a certain amount of resources, need careful plan, also need in the actual operation of appropriate adjustment. Due to the limited time, my understanding of your company is also very limited, not to be considered very carefully and thoughtful. Of course, I hope to get the opportunity to know more about your company and contribute to the development of the company.

(Time is limited, there are a lot of places without details, thinking is not rigorous, maybe a lot of typo ha!) The brackets are part of the annotation. You can add it to your understanding and hope it will help you a little. In addition, in the actual discussion, you try to show that you are standing in the user's perspective, so you can avoid some technical problems!