Talking about the correct use of SEO keyword optimization?

Source: Internet
Author: User

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Search engine How to judge, which word is the keyword? Want to know how to use the keyword correctly, we need to understand the principle of the search engine, in fact, the search engine is unable to determine what word is a keyword, the search engine is mainly judged by the number of differences in 100 words, A keyword appeared 10 times, b keyword appeared 5 times, that a keyword importance is greater than B keyword, and so on. That may be someone said that my web page will be filled with keywords, ranking effect is not the best?

Indeed, the way in which keywords were piled up in the past is indeed feasible. But now this trick has not worked, now search engine will be judged by keyword density, reasonable keyword density should be between 2%-8%, below 2% is not important, more than 8% basically think is the keyword stuffing (also has special case, this later to mention). In fact, the search engine calculation is more complex than the above, but basically inseparable from the above principles. Below Fenyueba to specifically talk about how to better use keywords:

How do search engines read your keywords?

Search engine spiders to read your site, mainly text information mainly, so spiders need to index the contents of the page, and then filter out such as Flash and other multimedia content, while recording the text layout format and information, read the page data will perform four tasks:

1. Index of keywords

2. Repetition, reprint removal

3. Link analysis

4. Web page Importance degree operation

The results are then placed in the search engine index database.

First determine the content of valid articles and then judge the key words

Because of the diversity of Web page sources, all sorts of strange content, most sites do not mean the optimization of site SEO, resulting in a site full of many search engines that are not related to the theme of the site information, such as advertising, copyright, noise, in order to get useful content, search engines from the last index of the information on the site's website theme, And then get a representative keyword, then use the dictionary and participle, delete the word should not appear in the words (called Stop words), the rest is valid articles, and then search engine can be divided into the Web page with which keywords, the text of the effective article should be maintained at least 200 words above.

Use keywords in each title and inside page

Keywords use scope: In each title and inside the page uses the keyword, remember this scope, this is the search engine to give the keyword weight highest place.

Use tags correctly on keywords

With the title of the keyword this is the most direct keyword optimization techniques. It is recommended to use this direct method until you start to get a stable ranking. The labels from the largest to the smallest are hi~h6. H1 is used in the most important place, and then use the H2~H6 tag in the article. The nature of the key words in the title and text, and the correct use of tags, and then keep the keyword density, this is a very consistent with the search engine reading articles.

How to tell the search engine, I want to emphasize the key words?

Using the following tags will help search engines quickly calculate which keyword is most important on your page.

H1 Label: a title consisting of key keywords that use only one H1 tag per page.

H2 Tags: apply to small topics in the article and include keywords.

H3 Tags: apply to topics that are less important than minor topics.

Text Bold (fervent): used in the content of your article, the keyword highlighted.

Hope that the above to share the privacy of your help!

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