Teach you how to make the site stand out in the Army

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According to CNNIC, January 15 this year, the 25th China Internet Development Statistics report said that the end of 2009, China's internet users reached 384 million, compared with the end of 2008 growth of 86 million people, the annual growth rate of 28.9%. Also the growth of the rapid and large and small e-commerce sites, in such a highly competitive situation, how to make their own web site from the army to stand out from it? In this regard, bit network reporter interviewed the New Egg network SEO consultant, Kingo Tiema SEO Training Agency chief trainer Yang Jun.

2007 with the listing of Alibaba, more and more people put their eyes on E-commerce, the enterprise development and e-commerce closely combined. With the popularization and development of domestic SEO technology, more website optimization professionals began to combine E-commerce, will be a simple ranking into the enterprise network marketing elements, combined with e-commerce links, and strive to develop a new era of network marketing. Search Engine optimization, I believe that the search engine more familiar people have a clearer understanding. And for E-commerce, many people think that is the sale of things. This understanding has led to a lot of people do E-commerce will search engine optimization placed to an unprecedented height. Think that only high ranking, there will be output, or hit the money to do, you can succeed. Think a few years ago, Ali, there are many people will be called Ali's optimization way to an unprecedented height, that they are the combination of E-commerce and SEO excellent products, and in the fall of power after the storm, many people think that Ali's way should be spurned. But at that time imitate Alibaba person more than one, there are so many stations, why or Ali laugh to the last? In the interview with bit net reporter, SEO expert Yang Jun elaborated his viewpoint.

"There is actually a misunderstanding here." If according to the stored view of the program, I personally believe that E-commerce is important to the whole chain of e-commerce links, the whole link is divided into three parts. Pre-sale: The main completion of the user's import, the user's information storage, including the user needs to meet, another popular point of view, that is to let users come to your page, and then get what he wants to see the content, the desire to buy. And the sale is generally said that the payment, logistics problems. After the sale is the product quality problem, as well as some brand feedback mechanism. "Yang Jun said.

"Let's see, SEO in this huge industry chain can do a few parts, in fact, 2 parts, first, guide users into the relevant pages, second, the pre-sale of some of the brand to establish and after-sale some of the top feedback." If from the marketing point of view, the key point that the SEO can realize the part organization goal is to correctly determine the desire and need of the target market, and satisfy the customer's desire and need more effectively than the competitor. But SEO is not all, it can only say is a means. To complete the whole chain of e-commerce links, not so easy things. ”

"The relationship between SEO and E-commerce, now look, is a subordinate relationship, SEO is a kind of implementation of marketing, rather than all marketing, because only marketing e-commerce is not complete, and SEO can greatly initialize the entire e-business chain of the core of the bottom." Therefore, if you want to rely on SEO to guide E-commerce friends, first of all, should master this technology, and then from all aspects to consider, the overall view of the entire marketing approach, the focus gradually shifted to the top of the marketing, from the concept of interpretation of the entire e-commerce, rather than simple SEO equivalent to E-commerce. ”

SEO is a marketing of a way of implementation, rather than all marketing, because only marketing e-commerce is not complete, and SEO can greatly initialize the entire E-commerce chain of the core of the bottom.