The details of how to promote the conversion rate in the construction of electric business website

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

E-commerce model can be said to be hinting, for many businesses, before the feeling of some distant things, it seems that are not ready for psychological, this storm came at once. You see a lot of street shops appeared a lot of finished clothes do not buy, secretly photographed photos to the Internet to buy, or said that their own online fancy a dress, go to someone else's shop to find a similar style of the crowd. And this crowd is getting bigger. Online shopping, a great impact on the traditional store-operated brands, such as Li Ning, these hit brands are now shutting down the physical stores. We business, we have to step up this preparation, on the one hand, actively with the major E-commerce sites or platforms to cooperate, on the one hand also want to be ready to own E-commerce site construction. In the launch of the website page, some deal pages, to pay more attention to some of the details of the transaction optimization, so that the Hard-won flow into the deal.

Beautiful real picture

This is very important because when the viewer wants to buy something, the first thing to think about is this, what would it look like to wear it? That's why a lot of people go to the store for an interview and then buy it online. The role of the picture is really too big, the picture can be the first time to help you to answer this question. And good pictures can attract customers ' eyes, arouse the interest of customers, such as a good clothes, even if the customer originally did not intend to buy, can see the above models to wear out the effect, will suddenly feel interested, they will think: this and I do not have much body search ah? I'm supposed to be wearing that. We are in this kind of website construction, we must take into account the Electronic business site when the picture is released some characteristics, in the technical let the picture effect to play to the greatest.

Create an atmosphere that customers cannot refuse for product prices

Prices should be the most concerned about the customer, if your product quality is very good, of course, the price will be relatively high, but many times the product itself on the user's purchasing power is only one aspect, many times is very small. We want to give our products a unique atmosphere. We know that the tea we drank in the street, many times and the store inside the bag to rush out of the taste is no different, but a lot of people still like to buy a cup to bring back to drink, not in the store to buy a pile of rushing bags to drink, because a lot of milk tea for their products to create an atmosphere, For example, male and female friends can buy milk tea to carry out feelings, in their feelings through a cup of tea to communicate, tea function is no longer thirst, this time, they forget the price of milk tea. Later even when they are alone in shopping, think of their own lovers in this shop for their own bought a cup of tea, this is almost unconscious thinking decided they want to buy another cup, sometimes even though they do not thirst. In this atmosphere, customers forget other ways, and immerse themselves in the unique atmosphere of this business creation. If it is their own e-commerce site, we can completely in the layout of the web space, to create this atmosphere. If the shop is open in Taobao Cat and other E-commerce platform, because a lot of shops, customers may first than the price. Then we can use one or two of cheap goods to attract customers, the use of promotional and other forms and other shops to fight prices, first of all, the customer to stay in their stores, and then let their profit margin of the relatively large goods created by the kind of unique atmosphere attracted to users. That is to make customers feel that their products are not simple to achieve basic functions, there is a deeper meaning and use.

A centralized explanation of which users ' concerns

After customers are interested in their products, they will begin to understand the product in depth, for instance, is this thing sold elsewhere? Are there any other shops? What would their prices be like? Is it worth the price? Or so cheap, is it fake? What if it's not appropriate to sell it back? Do they have any after-sales service? How does this thing work?

These are the customers that flash through their heads, this is really not the same as selling in real life, we need to get a deep understanding of the idea that customers may flash through their heads, and then dismiss them individually, so the role of text description and picture description comes in, and when the customer finishes this, That's when they're determined to buy.

So, online deals, often decided in these details, we have done, in fact, the transaction is not a particularly difficult thing, as long as users have the demand, even in the absence of demand to stimulate their needs, this will be our E-commerce site construction or product page release to focus on the place to spend energy.

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