Remember that it was the internet in the winter, there is a treasure net has entered my sight. Ya Bao net is the same time with the ebay http://www.aliyun.com/zixun/aggregation/16420.html ">C2C website, engage in commodity auctions, the page is yellow, and later Taobao very much like, but more than Taobao earlier." 2000 years or so the Internet is jittery, every day there are layoffs and closures of the news, cash flow is seriously scarce, everyone is tightening their belts for the winter. On one occasion, on television to see the CEO of the network, the name of the interview, he said in a forceful tone to reporters: according to our arrangement, the Treasure Net will be in 2001 to achieve break-even, 2002 profit, 2003 listing. This passage is written out in writing is inferior many, really do not know how to describe, in order to show the CEO kind of the exclusive gas field. Anyway, I was shocked, never heard that profit can be arranged.
A year or two later, the treasure net completely withdrew from the stage of history, now even Baidu Encyclopedia has not found the introduction of the E-commerce pioneer, only a few sporadic old pages also recorded this site once existed. In the Internet industry, there are many people bluffing, for survival, for competition, for the advance, no matter why, anyway, everyone is doing so. Some people bluff for half a day, but finally did not realize, such as the Accor network CEO as sadly exit, some people bluff success, although ultimately not realize their commitment, but get what they want. Bluffing is not a bad thing, just as men boast, the entrepreneur's bluff, in fact, for the cause of more meaningful. Because, the entire Chinese internet, so many years are in the bluff forward.
In the past, when the portal site competition has been very fierce, you visit the amount of billion, I 100,000,002, your mailbox 30 million, I 50 million. The result of such a blow is that it leads to a kind of "attention effect", and as long as you look at it more, things will go in the direction of your favor. Frankly speaking, sometimes bluffing really can create benefits, and no one will go with you, for entrepreneurs why not?
In the bluff aspect, Chen Tianqiao has created the classic battle. When he used only 300,000 U.S. dollars agent of Korea's blood legend, but no money to buy a server, also can not buy the bandwidth of China Telecom, if you do not make these two key steps, his hands of the agency contract form with waste paper. Chen took the agency contract to find the tide and Dell, requesting a trial server for two months. The other party to see the contract is true, there are some, agreed to try. Then he took the trial server contract to find China Telecom, the other side look, the tide and Dell all to his trial server, but also agreed to his request, give him the free bandwidth during the test. With this step along with a strong gas field negotiations, Chen Tianqiao almost empty gloves white wolf-like to create a business legend.
If the bravado of this weapon, the development of true and false, falsehoods, Shenymo, it will definitely become a must kill skills. In this respect, Ma Yun is extremely skilled. He started the team has no money, the next step do not know how to do, son to ask him how much money he asked, he said no money, finally 25 million dollars to get. After the founder of Taobao, the implementation of free strategy, ebay unbearable, in fact at that time Alibaba is not well-off, sold to Yahoo 1 billion of dollars, can not be cast into it. So Ma Yun with a near-play abuse of the gesture appeared in the media, inviting ebay to follow Taobao continue for free three years. Ebay eventually failed to survive. Ma Yun is not afraid of ebay, but is afraid ebay behind ebay attaches importance to the Chinese market, increase investment. As a result, he said, short-sighted ebay did not dare to vote. If ebay doesn't eat this, take a a billion of-dollar entry and the market will not be the way it is today. In fact, it is still free to break down a competitor's Taobao.
Alibaba business is not listed, Ma Yun said to pay a daily tax 1 million, domineering full ah, so have the sense of responsibility and confidence have to play the enterprise can not good? Although the final still did not fight the power of capital, did not pay tax 1 million on the day, people do not have to pick the word. A while ago, Ma said Taobao turnover of 1 trillion this year, the equivalent of Shaanxi province's GDP, the mood boiling. But no one asked him how much the 1 trillion Alibaba can collect, the 1 trillion inside how many is a 10,000 iphone Chong virtual volume, how many parents buy their children in Taobao shop for sale in the name of "Living expenses" merchandise. No way, domineering has formed, say what also some people believe, ask what also in vain. At this time of the bluff has changed the taste, really to the indifferent to the actual situation, has risen to a philosophical metaphysical, spiritual repair of the illusory, right that is wrong, wrong is the point of the right.
Before 1111, Ma Yun again challenged the traditional business, that the new economy represented by E-commerce has a lion's taste, has begun to revolutionize the traditional business, e-commerce to eat traditional business. Okay, I checked. This year in October, China's social consumer goods retail total 16.8356 trillion yuan, Taobao annual sales of 1 trillion, this gap, although the disparity, it is not impossible. I really hope that the 16 trillion will be moved to the internet to spend, eat bowls wonton drink a bottle of soda all go online shopping, so that those who are black heart retailers all over the internet to sell things, do not go online to starve to death.
Ma Yun seems to have not put the competitor in the eye, ignoring jingdong flow and the days of the reality of the cat is a stalemate, but no one knows that he is under the public relations to jingdong how many obstruct, send out how many navy. This is what Mao Zedong said, strategic contempt for opponents, tactical emphasis on opponents, deliberately verbal disregard of the facts behind the opponents, in turn to the huge and untouchable opponents-the traditional business war. Taobao although in the electricity quotient is quite big, compared with the traditional business is a little, Ma Yun and the traditional commercial declaration of fear of the potential single force alone, so pull on the new economy (the size of most, but not just E-commerce) together endorsement. Some people say, you still take Jing East every guest gome su Ning first, Ma Yun said, I hold the telescope can not find my opponent where, my next goal is to subvert the traditional business mode, with the peer competition I too plunges. This specious, Xiangzhong-style tactics, Ma Yun can do, Bluff has reached the ultimate, into the natural state of the Tao. This is a simple fix, the average person is not up to.
It can be understood that all of the subversion and revolution, are starting from the bluff, and some bluff, really can lead to subversion and revolution, such as Ma said and did everything, and then such as the Internet 17 years of development brought about by the changes. The point is, although Ma Yun said some of the words did not cash, some words are really cashed, the single cashed in these things, is great enough. Although we have not yet enjoyed the digital life, at least with digital music and books, although it has not reached the point of letting the internet carry everything, at least a lot of people have "lived online", even I so old people, this year also in the days of the cat spent thousands of yuan, see, this is the change. So continue bluffing, which is the driving force behind the internet's galloping, and the spark that has been sprayed before revolutions and subversion.