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Many webmaster friends pay attention to search engines, content quality and external links while ignoring a site's own factors-page similarity and repeat page. So what is page similarity and duplicate pages? What harm does the site itself have to do with similar pages and repeated pages? Let's talk about page similarity and repeating page problems, and how to solve them.
One, what is the similarity page
It is well known that search engines have a unique interest in remote content, so this requires us to pay attention to the quality of content when doing the content. So the page similarity page is the content repetition rate or the similarity degree.
Two, what is a duplicate page
A repeating page is a page or content that is almost or exactly the same content.
Third, similarity page and duplicate page source
Reduce the similarity of the page requires us to do no article and content, as far as possible or not from the Internet to reprint has been included in the search engine content, should be deeply edited or original.
The repeated pages of the site are mainly from the content of the Internet reprint, the site repeatedly published content, the site's own dynamic comment page, site 404 pages, Web site error pages, etc. these are likely to produce a large number of sites repeat the source of the page.
Four, similarity page and duplicate page impact
Site has a large number of similarity page or repeat page is fatal to the site, a large number of similar pages and repeated pages will affect the search engine on the site, and affect the relevance of the site, serious people will cause the search engine down the right penalty, even caused by the search engine has been included in the page deleted. Lead to drop in keyword rankings, site rankings down, traffic decline and so on. So reduce the similarity of your site page and repeat pressing face imminent.
Five, the similarity of the page and repeat the page processing
A large number of similarity pages and duplicate pages can cause a fatal blow to the site, then we have to deal with these pages, see many webmaster friends suggest directly delete the page on the line, in fact, this approach is not correct, delete these pages will cause a lot of dead links, the site is also very unfavorable.
What should we do about it? First we should find the similarity pages and duplicate pages that exist in these sites, and then we should use robots.txt to one by one screen these pages or paths. After shielding temporarily do not delete these pages, need to wait for a period of time to delete, or do not delete to stay on the site is not serious.
Summary: The similarity page is not necessarily made by us, but also the site itself, so we should promptly find these pages to deal with, to avoid the impact of the site. We don't know how much the search engine is punishing similar pages, and each search engine has a different standard for similarity penalties, so we should keep the site as low as possible. Reprint please specify this article from http://www.358tuan.com