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The first thing to note:
1 Your competitor, who has been doing well in Serps? You are likely to encounter countless traps;
2 In fact, competitors have been exploring the niche market far longer than you, does not mean that he is doing everything right;
3 Promotion website to no competitor;
4 just copy your competitor and you will never be able to surpass him;
5 focus on finding the elements that your competitor is doing wrong and you have a good chance of overtaking him.
Keep all that in mind, let me see what you can actually learn from your competitors.
Keyword:
Keyword research is both difficult and tricky. The only way to effectively optimize your keywords is to test the fees in PPC first.
Your competitor may have tested the keywords and choose the best two to generate good traffic and conversions. However, if you need some time to analyze and compare your competitor's pages and close the page keyword positioning, you can make your keyword list much better.
Did you do it?
* There are some (including free and paid) tools to help you identify your competitors ' rankings;
* Don't forget to check the competitor's keyword for each pay-per-click;
* Use keywords highlighting tool (Analyze this site optimization, such as www.syc123.com this station);
* Analyze Competitor's site visitor behavior ("keywords" and "keyword Effects").
Reverse Link
Your competitor backlinks will most likely want to link to you. Again, the key here is not to replicate step-by-step, but do better. So:
* Find your youngest competitor has successfully discovered the latest tactics (those that are still valid, the best job);
* Best way to retrieve your competitor backlinks in Yahoo;
* Check some backlinks to help organize and classify competitors ' players.
Social media
Check out where your competitor has found his theme community. Make sure to analyze the user response in social media.
The feedback and opinions of members on your competitor's website, what they like and dislike, are very important to you.
* Looking for competitors ' [brands] throughout the forum and social groups;
* Analyze your competitor's relevance to this: Which terms are unique to the site.