The total retail sales of consumer goods increased by $100, of which 40 were from online shopping

The total retail sales of consumer goods (0) per increase of 100 yuan, of which 40 yuan from the net purchase. Reporter recently learned from the city's business committee, this January-September, the city's online retail sales reached 63.73 billion yuan, more than the traditional retail sales, accounting for 0 of the urban Community's share of 10.5%. At the same time, in the previous September, in the city's 18 consumption patterns, online retail sales to the community 0 increase in the contribution rate ranked first in each of the industry, reaching 40.2%. Online shopping is becoming an important engine to boost consumption growth in the city.

"From 2011 to now, in less than three years, Beijing's online retail sales increased by more than 1 time times." "Municipal Commerce Commission e-commerce department in charge of the introduction, compared with traditional business, although the city online retail started late, but the development rate is explosive."

2011, the Beijing quota above zero enterprise online retail sales for 29.87 billion yuan. Although the pace of simultaneous growth reached 140%, but in the total of 0 in the society accounted for only 4.3%, sales are less than the traditional department stores and supermarket industry. But in the last year, the city's online retail sales jumped to 59.68 billion yuan, an increase of 99.8%, sales second only to the traditional department stores, is a large supermarket 1.4 times times, accounted for 0 of the proportion of the increase to 7.75%. To this year, only the first 9 months, the city's online retail sales is more than last year total, reached 63.73 billion yuan, also more than the same period of traditional retail sales, in the total 0 of the community accounted for 10.5%, accounting for a continuous 8 months broke through 10%.

In addition to the absolute number of growth, this year online retail for the 0 growth rate of contribution to 40.2% is particularly noteworthy.

"This reflects changes in the consumption habits of the public, which means more and more people are shopping online and more generous in online shopping," he said. "City Electronic Commerce Association secretary General Linya said, 40.2% contribution rate means, by virtue of price advantage and convenience, net purchase has replaced the physical shopping malls, automobiles, catering and other industries have become the most important force to drive consumption."

It is worth noting that the online retail sales is only the city's E-commerce enterprises in the local performance, with Jingdong Mall, Amazon, when, Gome online, where the customer prudential products such as a large number of electrical business enterprises stand out, the mains business in the country's sales are also rising steadily. In the just end of the seventh session of Beijing, click Consumer Activities, 3 months time in the city more than 30 electric enterprises have reaped 49.125 billion yuan in sales.

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Beijing annual average online purchase amount is the highest in the country

Xinhua News (reporter Sunchiju) a few days ago, the media Investment Management organizations published a survey report shows that Beijing is the highest annual average online purchase amount of the city. In the past 1 years, China's online shopping average annual amount of 4185 yuan, while the Beijing area is 8508 yuan.

The report covers 4 first-tier cities in China, 28 provincial capitals, 60 cities, 187 counties, and more than 19,400 effective samples. In addition to Beijing, Zhejiang Province Net purchase average annual amount is 7786 yuan, Jiangsu is 5127 Yuan, the 23rd place. The report shows that Shanghai, Liaoning, Hunan and other land average annual net purchase amount also more than 4000 yuan.

The report also disclosed that the tablet computer is the survey of the highest proportion of the net purchase of goods, the product in the one or two-line city of the net purchase ratio of 14%, but in the three or four-line city, the proportion of online shopping is as high as 30%. Other online shopping more categories include luxury goods, computers, make-up, mobile phones and so on.

It's worth noting that even if it's just a 5-minute walk away from everyday household items that can be purchased at a convenience store, consumers are now starting to buy it online. The survey found that in the past year, China has 6.01 million people online to buy a shower gel, 4.09 million people online to buy shampoo, 2.66 million people online shopping for toothpaste.

The report pointed out that save time and effort, cheaper than the physical store, do not need to go home products are the main three reasons for Chinese urban residents, these reasons will continue to promote the growth of China's online shopping market.