Two fatal logic mistakes that internet entrepreneurs are most likely to encounter

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The author of this article is Ningjie Network founder Zhou Ning

One of the characteristics of Internet entrepreneurship is to win the model. A way of thinking, a new solution can be transformed through the Web into a driving force for the real world. However, this magical characteristic because the entrepreneur's profit-driven also brings a lot of traps, two of the most erroneous logic we can almost always see, and constantly people continue to step back.

I. Opportunity TRAP

Common：

1, "Group buying is a good model, now do you have a chance?"

2, "O2O is a good model, I am ready to do a O2O website." ”

3, "The current local already have several portal sites, I am ready to start from home improvement, should have a chance?"

4, "There is not a large local talent site, the opportunity should be good!"

Error Analysis:

The problem can be summed up in one word-speculative. Remember an Internet webmaster conference, a big guy stood on stage very sharp said: "I see under the stage is a pair of eyes full of desire." "Profit-taking is one of the human natures, and it can be said that more than 90% of entrepreneurs are speculating in the sacred name of entrepreneurship." In fact, this is normal, do not need to avoid or derogatory.

The key is that we must learn to circumvent or overcome the "opportunity trap". You can use a formula to describe the relationship between opportunity and success:

Opportunity + Resources + ability + effort + Luck = success

Can't say the opportunity is not important, but what is the opportunity to belong to you? Why do others lose to you in the matter of seizing this opportunity? Entrepreneurship do not hold the gambler mentality.

Solution:

1, will "oneself is good at, oneself suitable and likes oneself" as the starting point to look for the opportunity.

2, rational judgment opportunity profit, development space.

3, pay more than others 10 times times the effort and stick to it.

Ii. Knowledge Traps

Common：

Once, at a company's strategy meeting, a company Super Bull X always said in the PPT presentation: The company in our field, with a comprehensive, high-quality, unique characteristics, superior to all the major companies in the field. --looking at the famous company name in the field, I froze.

After the meeting, X always drink high, keep saying: We want to create a well-known case in this field, we want to obtain customer choice and pricing rights!—— Originally, the company, which was founded less than 3 years ago, has not a case, just a bunch of seemingly bull ppt!

Error Analysis:

It must be realized that knowing and doing are two worlds apart! Otherwise, the EMBA will appear a world top 500 CEO, get the Sea bottom of the handbook can open a super restaurant chain-------------------armed with evil spirits and trained evil sword is not the same thing

A new technology, model, must pass the qualified team, through reasonable management organization and arduous process can make a career. Wang Yangming pointed out: the unity of knowledge and line.

Solution:

Conscientious, down-to-earth, hard skills, open-minded learning. Pro-Pro for Will do a good job, adhere to, and then adhere to! In the area of local Web sites, I once gave a lot of webmaster mentioned a suggestion: visit 100 customers, hand-sent 10,000 posts.

To reflect on the two major unreliable, entrepreneurial survival of the secret is nothing more than: choose what to do, learn how to do.