Use of links to enhance the weight of Web site optimization can walk in the shortcut to success

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Although some utilitarian although not the only, but the link in the optimization can play a positive role is an indisputable fact, as long as you look at the top of the number of sites outside the chain will know. In particular, some popular keywords, thousands, or even hundreds of thousands of of the outside chain is not uncommon. If the site optimization has a certain shortcut, then a wide range of links is one, but the links are different, but the use of links to enhance the weight, is definitely a shortcut to optimize the site. There is also an example to prove the importance of links, we in Baidu or Google inside, search "International Station", ranked first in the English version of Alibaba website.

But this English version of the site, from the site title, keyword settings to the page description, and even the body of the page, no mention of "International station." So, why search "International station" in the first place is not other sites, but Alibaba's English version of the site? Notice the copyright information of Alibaba Series subsite, will discover the mystery place, right, all website will "international station" These three words link point to Ali's English website. A similar example is the Adobe Flash player's web site, which relies on a wide range of links to naturally come first. The power of the link can be seen in this, know that we are not difficult to understand why a link dozens of dollars also someone to buy, linked to the exchange market so the real reason for the fire. Shanghai website Construction company Pilotage Technology believes that the use of links to enhance the weight, Web site optimization to walk in the shortcut to success.

One, outside the chain: a wide variety of more than the number

Links of course, the more the better, the author has written an article on the convergence of competitive advantages, Web site optimization needs to win more, the general is this meaning, the number of win is also the site construction and website optimization to achieve success of the key factors. Concrete to link construction on the meaning of quantity and some subtle differences, not only to the number of more widely and diverse, Google also made it clear that only a wide variety of natural links is true and credible. From this, we can infer 1000 different domain names over the link, than 1000 of the same domain name over the link quality is much higher. Know this truth, we link the construction direction is also clear, a wide variety to be more effective. and the wide variety of link resources is also the difficulty of link construction.

In the construction of the chain, many people can be called Foot Kung Fu, and the so-called blog station its purpose is also in the link, the forum to sign the intention is more direct. In all of the link building methods, soft wen is a rare effect of one of the best way, a quality article published to A5/CHINAZ/A5 push the excellent webmaster platform, by forwarding the link effect is immediate. Unfortunately, the release of soft text to the link, can only be a simple URL, keyword anchor text links to the advantages of no play. In a wide variety of links and keyword anchor text links between, there is no two-way solution? The answer is yes, the official online operation of the A5 official soft link Publishing platform (http://e.admin5.com/), the current absorption of thousands of grassroots Web sites, independent site independent domain name, Keywords, URLs and other links form eclectic, belonging to the rare link resources.

Second, the inner chain: complex effective transfer value

Links for the Emperor is not limited to quality outside the chain, but also includes effective internal links, the chain of its importance is self-evident enough to attract attention, but the internal link is a lot of people ignore. What is the role of the chain? One is to facilitate the spider crawling, crawling page content, after all, search spiders are crawling along the Web site content, the second role is to pass the weight, which is why we will some keywords bold black, and linked to the target page of the main reason. Based on the above two reasons, we implement the internal link should adhere to the two criteria, one is to make the link as complex as possible, interlocking throughout the entire Web page; the second is, as much as possible use of text links, but also with the keyword-related text links, and in each article has a keyword bold link to the homepage of the site, So the entire site will form an effective sprocket, the weight of the entire site accumulated in the home page, accumulated in the target keyword above.

A lot of site weight is very high, but the keyword ranking is not good, or even though there are rankings, and many words ranked very close to the front, but unfortunately it is not the target keyword. Weight is not equal to rank, the two cannot be equated, the reason is because the station optimization is not done well. There are a number of factors related to the internal optimization of the site, such as meta settings, keyword layout and appropriate content, and so on, while the inner chain is an extremely important factor. Because the keyword internal link is a very important, is to help search engine identification site theme, identify keywords. In line with the above mentioned in the station sprocket, intricate links to the site will undoubtedly be the icing on the cake. The heart, as long as the careful analysis of the seowhy this site, will taste to the magic of the chain, although this station in Baidu ranking now slipped some, but Google is still strong, for learning Web site optimization still have a lot of merit.

Third, quality: there is quality and quantity is the fundamental

Since "The content is king, the link is Emperor" is the website construction and the website optimizes the criterion, the sufficient visible link is how important to the website. Want to link to win, effective Help website optimization, link quality and quantity can not be neglected, even indispensable. The number of links is an indispensable step in satisfying the diversity of links, and there is no abundance of natural diversity. And there is talk, a PR6 link is worth dozens of PR1 links, this point is the quality of the link can not be ignored. For website link construction, generally dozens of or even hundreds of links are easy to get, but thousands of tens of thousands of or even hundreds of thousands of links, it is too difficult. So the volume is the first, then the second is quality, high-quality link resources, after all, except for considerable personal relationships, want to have quality links still need to pay some thoughts.

In fact, the link is a kind of borrowing power, good at borrowing ability to be more effective, to four or two. Site optimization use of links to enhance the weight, you can walk in the success of shortcuts, just high-quality link resources need to explore. Shanghai Network Company Pilotage Technology (http://www.joyweb.net.cn) that the site links know it is more to know why, website construction and Optimization Insight essence is very important. The main purpose of the chain is to transfer weight, the main purpose of the chain is effective transfer value, whether the chain or outside the chain has quality is the key to success. Link construction is not a long time, not only need resources, but also need to use, the need for long-term perseverance. (Text/Ye Zhixuan)