Use wiki platform to promote the advantages of the site to achieve publicity

&http://www.aliyun.com/zixun/aggregation/37954.html ">nbsp; Wiki technology, born before 10, is getting more and more popular, and many companies are starting their Wiki projects with unrealistic expectations. However, recent reports, such as the corporate social software report of CMS Watch, and wikis in the enterprise, show the pain of the wiki project. For wikis, bombastic project managers have a variety of myths and reality is a different story.

Like all information systems, wikis must help employees with their day-to-day work, rather than positioning themselves as an error-free information file system. Most successful wiki projects have clear goals, rather than wikis for wikis, which are collaborative work around information.

On this basic premise, you will also be encouraged to contribute to the content in a variety of ways. First, do not introduce an empty Wiki that contains basic content, such as sample content or basic information structure, in advance. Integrate wikis with other enterprise tools, such as providing links to your wiki on your company's Intranet and letting more people know it exists. Remember, without a corresponding push, wikis won't grow on their own.

In addition, highly successful Wiki projects are often driven by people who are familiar with it, who have some knowledge and experience with this technology, or who have written articles in Wikipedia. When you introduce wikis to non-technical people, you may face challenges because wikis require a new, unfamiliar way of working, and the ease of use of these systems is often a big problem.

To implement a practical Wiki, you need dedicated effort. You need to specify several Wiki managers or administrators who regularly check the quality of the content. In addition, you need to provide users with help and best practices, such as how to create and maintain structures, and how to use links in large numbers. In addition, some simple guidelines are needed to help users maintain content, links, and structures. Although wikis do not enforce templates for flexibility, it is useful to develop some template guidelines, such as a TOC directory at the top of each page to let users know the main content and structure of the page.

Wikis are a flexible way to create and share information, yet flexibility and simplicity do not justify the success of wikis. Simplicity can also pose a greater challenge to you, although in the short term it may be effective, but in the long run it can lead to excessive expansion and uncontrolled control.

So while wikis are unconventional tools, traditional technology myths can still be bad for wikis, and careful planning is needed to ensure that managers know how much you have, especially human resources, before launching wikis. In the end, your corporate culture may be the key to success or failure, and a leader who encourages open communication and practices will be the cornerstone of a successful Wiki project.

Introduce a word first: crowdsourcing, what does it mean? Crowdsourcing refers to the practice of a company or organization to outsource to a neutral (and usually large) mass network in a free and voluntary manner. Crowdsourcing tasks are usually carried out by individuals, but it is possible to take the form of individual production that relies on open source if it involves a task that requires more than one person to collaborate. This concept is a bit around the mouth, not easy to understand, then the popular point, the whole community to participate in editing a wiki this way becomes crowdsourcing!

More famous wiki has Baidu encyclopedia, Wikipedia, Yahoo Knowledge Hall, these are in the form of wiki, interactive network information Exchange service platform, in fact, many in order to promote their own things to edit content, on the one hand enrich the content of the Internet, on the one hand to achieve the effect of publicity!

Leveraging the advantages of Wiki platform promotion

First, the full name participation is strong, involves a wide range, by the user searches to browse to the high probability

Second, in the major search engine weight high, easy to be included

This is a lot of webmaster use in Baidu Wikipedia and other wiki site editing related entries as an effective way to promote, but usually high threshold, audit difficult to pass.

General Wiki site also has its central point, focus on one side of the content and knowledge, to attract a large number of netizens to participate in editing, such as the news of the financial wiki, webmaster Wiki, place name wiki and so on, so the webmaster to promote the focus of choice is also different.

For a detailed example, a place name Wiki (www.dimingba.com), a wiki site containing information about national names, the catering culture, life travel, geographical architecture and so on, all people participate in high, and not for a good webmaster to promote their own website platform. Because it involves a wide range of people's interaction can be more participatory, there is an important advantage is the practicality of the content is strong! User groups are broad, as long as the information and can be stained with place names can create relevant entries. Therefore, in addition to the interest of the public to attract participants, but also include a number of tourism information network, companies, restaurants and other vest editor!

In short, find content-related wiki promotion site, the user browsing information more clearly, the site's information useful, click-through will increase, if there is a real product sales, conversion rate will be correspondingly improved! Not only rich knowledge of the Internet, because the search engine on the wiki friendly, the quality of the chain is high, It's more than one!

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