Board games have been popular abroad for many years, and there are a lot of classic works. And at home, "Three Kingdoms Kill" and "Killer game" hot also let board games in the domestic development fast. Although the time is short, but also has very many excellent products. Compared to popular games, the domestic URN board is relatively independent, there are some well-known in the circle outside but few people know the product.
This time, the reporter and the Chinese Hand tour, Ucloud, Testin friends to visit two of the domestic veteran board in Shanghai, to see what they have done in the mobile game era.
Winger
Winger was founded in 1999 by the winger game and game Tea Court Two 25044.html "> Chess game Company merged into, 2004 integrated into the Royal network." 2013 Zhejiang newspaper media spent 3.2 billion yuan to buy the winger, winger is now a wholly-owned subsidiary of the media of Zhejiang newspaper. The 2013 winger began to Zhouzhi, distribute and invest in hand.
2009, winger released the "Three Kingdoms Kill ol" PC version, "Three Kingdoms Kill Ol" is transplanted to the PC side of the most successful game of a product, and then transplanted to the mobile phone platform. According to official data, "Three Kingdoms kill ol" registered player 150 million (PC mobile phone), mobile end of the installation capacity of 100 million, the monthly active users up to 10 million (PC hand tour), so as the "three kill" such a board game products in the platform users have a good inheritance, IP user loyalty is very high.
Then the official released the "Three Kingdoms kill-Fierce", in the "Three Kingdoms Kill Ol" on the basis of the addition of the plot mode, nested in a variety of stories in the classic Bridge section, to enhance the game's fun.
November 5 This year, winger released the "Three Kingdoms Kill" series of hands Zhang as "Three Kingdoms kill legend." This hand tour products completely did not follow the "Three Kingdoms kill" the core play, "Three Kingdoms Kill legend" is not a simple card push graphics game, but the integration of the "Three Kingdoms Kill" classic skills have a complex balanced RPG card player tour. "Three Kingdoms Kill legend" is a strategy round business Card player tour, only in the voice, character, equipment, art style, skill design and so on to do fine-tuning, others are basically the "three kill" board game set. In the battle only 3 people were present at the same time, and with 4 generals substitute, the skill according to the type divides into the attack, the control field, sells the blood, the passive four kinds, and has the fitting skill and the predestination system, has done very strong depth in the prewar strategy.
According to the "Three Kingdoms Kill legend" production team introduced, their design idea is out of the one hand to borrow the "Three Kingdoms Kill" board game of strong IP to the old players, on the other hand also want to pass the current market mature card mode, to radiation not "three kill" board games players.
Phantom Wing
Phantom Wing, formerly known as Showers Studio. The name may not be familiar to many people, but for veteran board players, the Dragon-wing chronicle should not be unfamiliar. "Dragon Wing Chronicle" is a dota theme of the layout class, strategy-type desktop games, the World view Framework is used d&d. Since its inception in November 2011, 1 Basic packages and 5 expansion packs have been launched, with a cumulative sales of nearly 100,000 units and several domestic game board awards.
The production team of the game has more than 20 people, and most of the creative personnel are the original campaign hand. The game is also often in the "game" electric competition channel to live, and invited to the well-known power campaign "SKY" for its endorsement, and Sky and Magicyang is also its honorary producer. Currently, the showers team has transplanted the board and developed PC, pad and mobile versions. PC version is currently in the beta phase, other versions will be online before the Lunar New Year.
The game's core play for the two sides sent 3 heroes to fight, the other base of the durability of 0 to win the game. The hero uses the skill, the equipment, the Magic Crystal Card, uses the terrain to take the position to carry on the battle. Strategic players can achieve the winning conditions by striking each other's hero or attacking the opposing base directly. Each hero has 4 heroic skills and chooses 2 of them to play. Different combinations of skills, different hero combinations can form a variety of changes.
Different from board games, "Dragon Wing Chronicle ol" increased growth line, through the collection of heroes, hero cultivation, equipment collection, achievement system, task system, the activation of higher-order play to improve the player's sense of growth. It also simplifies the game board mechanism, optimizes the UI interface, enhances the performance of the games, enhances the player's sensory experience through art and sound effects. Improve the game and users of the prompts, interaction and feedback, reduce the novice learning threshold. It can be said that this is a video game platform for the in-depth optimization of the transplant version.
From the above two company's products can be seen, the desktop game transplant into an electronic version, the general summary of the following points to be noted.
1. To publish multiple versions across platforms
The increase in the amount of work that is now being distributed across platforms is not huge, but the benefits are many. First, board game is still in the minority direction, multi-platform data interoperability can increase the base user. Second, board game enthusiasts are often offline gaming users, to import online, and can not determine these users of the common device types, multi-platform will give users a variety of options to increase conversion rate. Finally, the smartphone user base is very large, is absolutely cannot ignore the market, although for the product itself may not be an optimal presentation platform.
In fact, Blizzard in the "Stone legend" on this mistake, only developed a PC and pad version, also claimed not to do mobile phone version, which gives some cottage products to leave room. Recently Blizzard also released the "Stone Legend" of the Android pad version, want to release the mobile phone version is not far.
2. Enhance the simplicity and fluency of experience
From the desktop to the screen, from hands-on to mouse operation to touch screen operation, have a completely different experience, so also need to be based on the characteristics of different platforms to optimize. Some products seem to add a lot of extra steps, but they are cumbersome and affect the player's experience. On this point, "The Legend of the Furnace Stone" to achieve the ultimate, all the operations are simple, clear and effective.
In addition, the operation confirmation option is not as good as the operation cancellation function. Operation confirmation refers to the question to the user before each attack: "Attack xx, yes/no". The operation cancellation function means that if the user mistakenly exercises or attacks the wrong object, you can choose whether to cancel it or not. Therefore, the operation confirmation will increase the operation step (that is, will be confirmed more than once), and if the operation is not misoperation, it will not cancel, then omit an action step. It is a better experience for the user.
3. Focus on stand-alone Experience
This is not for the PC version, but for the mobile version. The mobile game of board games still has to take the single experience as the main, no rich stand-alone content can not support enough complete game experience. Limited by the limitations of the network, and the difference between the preferences of players, board game players do not always like more than one person athletics.
Second, the cost of board games is higher, if it becomes an electronic version, you need a complete novice to guide the teaching. Nested plot line of novice guide, not only can enhance the sense of the game, teach players game skills, but also can guide the consumer, learning AI play and genre.
4. Combat Mode of severity
Different players on the battle requirements vary, in general, the PC end user needs will be more than the mobile end of the user, it needs to do a variety of modes, the choice to the user. Similarly, the size of the map, the simple and complex patterns of the differences, can also make a difference in the length of the game.
5. Retain the core characteristics of the original product
It is a prerequisite to retain but not to copy the original game in its entirety. Compared to the entity board games, the electronic version has a huge advantage, can be archived settings can allow the game to increase the formation of elements, improve the game stickiness.
The Dragon-Wing Chronicle, for example, is to retain the game's core play, increase the formation line, do some game mechanism optimization, emphasizing the screen performance.
For example, "Three Kingdoms Kill", "Three Kingdoms kill ol" full transplant version because the game itself is too heavy, not too suitable for the phone, but there are still a lot of loyal users. As has been validated by the play, "three Kill" in the game does not have much to optimize the things, but need to do operational activities to support the heat of the series games.
"Three Kingdoms Kill-Fierce" is the plot version for the line, the main stand-alone experience, belong to strengthen the brand effect, maintain the influence of product series of functional products, more like a original board game of the Pan and special edition. "Three Kingdoms Kill the legend" The practice is more clever, applies the "Three Kingdoms Kill" The IP, will the player most impressed the Generals skill, the image design retains, although changed the game form, but will not affect the player to the game approval degree.
In general, as a unique game form, board play has a far-reaching impact on the gaming industry itself. However, due to the restrictions of venues and personnel, compared to other forms of play, board board promotion is more difficult to popularize, especially some of the complex game multiplayer games. However, the problem of the site has been gradually resolved by computers and mobile products, and it is believed that more and more board players will play games on the internet in the future. And how to make a game-board tour for mobile platforms is a problem that many practitioners need to think about.