Zhou Wen The first step of writing a good soft text begins with the title

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Soft text from the literal interpretation is a soft article, not exaggeration to say that the effect of soft text 60% depends entirely on the soft text title. Soft headline since there is so much power, then what should we do first? The old saying is good "people rely on clothes, Buddha rely on gold," then the soft text of the clothing is the title of nature. Because the soft text title is the beginning of everything, any reader wants to understand this article, must first look at the title, if this soft text title can attract readers, so that readers are interested to see content, then it is equal to your success of 60%, here by me for you to say how to write a good soft text title.

Number of words in the title

For soft text title Word, suggest you short and fine best, general control within 18 words. If too long on the obvious procrastination, users do not have the patience to see, and the display on the front page will be truncated to the title behind the content. Condensed is the essence, and short more can highlight the central idea of soft, but also conducive to search engine for soft text title display.

Second, the title content

1, the title general to summarize the central idea of the article is appropriate, now there are a lot of title party, in order to deceive the user's clicks, often the title and content completely irrelevant, even if they succeed, and later users no longer believe that these sites, will only cause negative impact on the site.

2, the title should have keywords, as a soft text, the title is the target keyword, we want to locate the target keyword embedded in the soft text title.

3, the title to keep pace with the times, now the information is wonderful to update, whether the search engine or users like to see the latest hottest topic, then we will be added in the title such as: The latest, 2011, 2012, such as the hot key words.

4, the title should be attractive, today's society, there is no attraction other people will not ignore you, so how to attract eyeballs, so that users never forget it? You can use the question, ask the way, plus the quick cheats, the novice must treasure, money temptation, some summary summary and so on words, but also can not too exaggerated, This is counterproductive, so that users feel too pompous and deceptive, we have to do to attract the same time to grasp the title of the degree.

III. title Format

The format of the title generally as a whole sentence to summarize the content of the article, if the question of the way behind can add? There are also some ways to add () a small caption in parentheses, or to use-to guide the subtitle. 8630.html "> Sometimes use commas: colons to separate headings. Some will use such as "", "" and so on, but suggest some strange symbols or as far as possible, lest think is garbled.

Above 3 points is to how to write a good soft text title of a generalization, I hope and you webmaster discussion, let us improve the soft writing level, from writing a good soft text title began.

This article by Idsem team member Zhou Wen original, the copyright belongs to Idsem team Zhou Wen All, hoped that everybody friend, respects the copyright: http://bbs.bjjdwx.com/if wants to discuss together may add me qq:3833068