Another trump card in Oracle against Microsoft: Ubuntu

Oracle has long been interested in entering the operating system market to improve its product line. Its goal is to compete with Microsoft. On the issue of independent R & D or acquisition of existing Linux operating systems, Oracle once stated that it would acquire an existing company, and RedHat, the industry's most valuable vendor, is undoubtedly the best candidate. However, a person close to Oracle recently explained to us why Orale won't buy red hat. Based on the data he has, oracle has earned more than 80% of the market share on the Linux operating system platform, while windows has only 50% of the market share, moreover, this ratio is still declining due to the recent outstanding performance of Microsoft SQL Server. Therefore, Oracle's current primary task is not to clear red hat on the Linux platform, but to deal with the threats caused by Microsoft, and they now have another trump card.

Obviously, in the short term, Red Hat will not lower the selling price of Red Hat Enterprise Edition, at least for Oracle. However, Oracle has another popular Linux trump card with high Software Quality: ubuntu.

At present, the only short board of Ubuntu is the lack of support from large enterprise-level software vendors, and Oracle can fill this gap. They only need to add Ubuntu to their own certification scope to achieve this goal.

With this trump card in hand, Oracle certainly won't consider spending a huge amount of money to buy RedHat. In contrast, Oracle may be able to form a partnership with its vendor cannonical on Ubuntu without spending a penny, at present, Ubuntu is quite popular between enterprises and individual users.

If Oracle wants to defeat Microsoft, it needs to change its product promotion model and try to be close to the Windows model. To completely change the promotion mode of your products, you need to borrow the power of ubuntu.