Which line which industry is indispensable basic skills, said "horse stance" to be firmly tied. You're going to say it sucks. With the target user-centered design today, or to can practice basic skills. Don't say more, first understand the "design of the 3 C":
I. Composition (composition):
How a design component can be visually integrated into the arrangement. The composition includes placement, composition, arrangement, visual flow, and spatial differentiation on the layout.
Ii. constituent factors (components):
They are the visual factors used in the design. Photos, drawings, icons, typography, dashes, decorations, edges and backgrounds are all ingredients.
Iii. Concept (Concept):
Abstract summary of subject, connotation, information and style. This indescribable implication of a design or an image is crucial to its visual performance and message transmission.
Using some of the basic principles of the above 3 areas, you will provide practical and general ideas for your creative process-whether it be extracting concepts or building layouts, or finalizing a design work.
For a design, it succeeds when its composition, components, and concepts are in place, and it serves the target audience and destination in a coherent manner.
The gist of design is to encourage and facilitate the communication between the viewer and the object being viewed. A good design activates and forms this communication by attracting and keeping the viewer's attention by pleasing visual effects and meaning infinity.
Here's a brief introduction to some of the principles of "composition" :
- Distance Not equal principle:
The horizontal distance is different from the vertical distance, and it usually creates a sense of visual movement and vigor.
- Gold Division :
It has been recognized that the space it derives from is pleasing to the eye and has evolved over the years into something of a belief.
- Fibonacci Series:
A sequence of integers in which each number equals the sum of the preceding two numbers. It is a spiral, and this is the reverse of the Nautilus in nature.
- Repeat:
Repetition not only helps to create visual harmony, but also attracts attention.
- Visual Echo:
The visual echoes are formed by the obvious Association of color, style, content and font decoration family.
- Theme Echoes:
In a project or design work, through the establishment of thematic links, can also form a good harmony.
- Arranged:
Can be used to create a sense of consistency, stability, and unity, which is particularly important for arranging rules: first, try to understand the effects of using permutation principles, and then break the effects of these principles.
- To design a grid:
It is a hidden system of auxiliary lines, boundaries, and columns, and the elements of design are placed in the system, arranged according to this system, providing a framework for the design of albums, leaflets, advertisements, or Web sites.
- Visual Flow:
A good visual make-up also allows the viewer's eyes to be unconsciously moved through a pattern or a composition.
- Visual Bridge:
In order to save a visually popular sensation, two "bridging" factors were used to establish a link between those areas that lacked contact.
- Enclosed space:
Viewers will feel a sense of unknown but real discomfort.
- Evaluation composition (C.A.P):
To form your sense of evaluation. Evaluate your idea and evaluate it in the process and when you feel it has been completed. In addition to using their artistic intuition to evaluate, ask yourself such specific questions as: Connection, Alignment (alignment), emphasis (Priority), in addition to these 3 criteria, but also consider their relationship to the constituent factors and concepts.
Small Knowledge :
- When something is actually slightly higher than the center, the human eye tends to perceive it as being in the center.
- When a person encounters a group of things-whether it is a flock of birds or a piece of text-they are accustomed to regard this group of things as one. Designers can use this visual habit to make a fuss.
- Sometimes, a small presentation in a large space can be particularly appealing, and there are times when it will be very good to be present in a small space.
- Excessive play of three-dimensional sense, or is not very related to the subject, design will appear fancy, appear clever.
- Sometimes, a very regular arrangement makes people feel inflexible. Consider the spillover in some places, and the effect may be better.
- To break the rules, it is better to know and understand these rules first.
- When designing a work, always step back and take a look at it on one side and look at it from the head of the room. Where do you want to go in your sights? Are you satisfied with this flow? What other changes need to be made?
- Some visual bridging methods: Overlapping, consistent background color or some factor, color echoes, arrows, dashes or tonal transitions, and border use.
I'm reading the basic design guide, and I recommend a second look at the book.
Simple reading notes sharing, welcome to add the Exchange:)
