McAfee acquires SiteAdvisor

McAfee recently announced the acquisition of SiteAdvisor, an innovator of web security. SiteAdvisor's huge value-added and constantly evolving tested and rated Web site database redefines how consumers surf the Internet. They provide unprecedented protection and privacy when searching the Internet, browsing web pages, and implementing online transactions.

SiteAdvisor is the first company that can provide testing and evaluation for almost all websites on the Internet. It acts as a guard for end users and can clearly identify potential web site risks, this includes Spyware, advertising software, spam, browser attacks, and online fraud. Simple and Easy-to-use software uses red, yellow, and green icons to summarize the risks found, and allows online users to determine which sites to browse and which sites to avoid.

Bill Kerrigan, executive vice president of McAfee Consumer department, said: "SiteAdvisor patented technology is a powerful supplement to McAfee's current solutions, we also clearly share the same philosophy about consumer protection. The acquisition of SiteAdvisor demonstrates McAfee's continuous understanding and fulfillment of consumers' digital security needs, just as we used security as a service seven years ago. "

The special advantage of SiteAdvisor is that when consumers use similar Google, Yahoo! Or when MSN searches for information on the Internet, it can help consumers obtain the security of the update level. SiteAdvisor can instantly display the security rating of similar search results and help consumers make informed choices on which site to visit. In addition, when users surf the Internet, the SiteAdvisor button embedded in the browser toolbar changes the color based on the security level of each site.