How to use images to promote enterprise products and other information

Source: Internet
Author: User
Traditional small and medium enterprises will make image advertisements on buses, newspapers, and street signs when promoting their products and services. Over time, they will find that this traditional promotion method is too simple, in addition, the advertising intent is too obvious, and investment is also

Traditional small and medium enterprises will make image advertisements on buses, newspapers, and street signs when promoting their products and services. Over time, they will find that this traditional promotion method is too simple, in addition, the advertising intention is too obvious, and the investment is also very large. after a long period of time, not only has the money been spent, but the effect has not been too obvious, which makes traditional enterprises very upset.

However, with the continuous development of the Internet, many small and medium enterprises have changed the traditional promotion methods and have chosen the internet line Film promotion method, many small and medium enterprises package their products, services, and other information on the Internet in the form of images, and then transmit the information to users through various Internet platforms. Therefore, the emergence of the Internet has made image advertisements a killer for small and medium-sized enterprises.

The image promotion method is already done by many corporate promotion staff. However, I found that many promotion staff did not stick to it. First, they did not master the correct picture method, and second, they did not stick to it, as a result, image promotion fails, so that you do not want to promote images any more. During this time, I have been learning about image promotion methods and practice. I have persisted for a period of time and it will not take a few months. I can see that the effect is remarkable, the enterprise's products are also delivered to users through image promotion. The author summarizes the advantages of image promotion, which are low cost, widely used, fast propagation, wide range and profound memory. In general, when doing image promotion, the advertisement taste should be lighter so that users can be more easily accepted, next, I will talk to the enterprise promotion staff about how I use images to promote enterprise products, services and other information.

I. use image watermarks for promotion

First, use image watermarks for promotion. Watermark is one of the most basic image promotions. it is also very simple to operate. you only need to add a watermark to the image. The author places the watermark on the product image for the enterprise, generally, you like to use images for product promotion. you can search for images by search engine to find product images, at this time, the enterprise watermark on the image will have a certain impression on the product. I believe that enterprises can publish Images with watermarks on various platforms, make images appear on all major platforms.

For example, I recommend that you use watermarks to promote the company's product images. watermarks are printed on images that suit the user experience, then I chose targeted promotion products such as forums, portals, and albums. after a long time, these targeted websites will all have our images, in addition, I will update some of the latest images every day, so that the images are deeply printed in users' minds.

2. use funny and funny pictures for promotion

Then, use funny and funny pictures for promotion. We all know that pictures with ease and humor are the most popular and users' favorite image types. However, there is a drawback that regular enterprises will not promote such images, this is actually a wrong idea for fear of influencing the company's image. funny image promotion is intended for user experience, and enterprise promotion staff can design pictures with a corporate image, in this way, most of the promotion will not lose the corporate image. I made a funny picture myself when I was doing this kind of image promotion. this funny picture touched users' laughter and was widely spread, I remember that a webmaster liked the image and put it on Weibo for promotion.

For example, I made a funny picture for the company to promote, and the picture was designed with the product as the subject. then I went to the QQ group to promote it, in addition, I often go to the QQ group to promote this picture. after a few days, many people thought this picture was funny and then widely spread by the group members.

3. use emoticon images for promotion

Finally, we use emoticon images for promotion. Emoticon image promotion is a very good promotion method. I believe that webmasters will find a lot of replies during Forum replies. what impressed me most is the emoticon pictures of 360 companies, I was particularly impressed. Generally, an expression is one of the most common forms of communication during chat. a good expression not only properly expresses the mood of a company, but also conveys the ideas of a company, it also makes the boring text more vivid. Therefore, the author believes that enterprises can make product information into a rich and lovely expression, and then use the expression to promote it will achieve good publicity effect. In fact, many small and medium enterprises are already trying, it is also very in-depth.

For example, I designed an emoticons package for an enterprise, which is based on a cartoon image, similar to the emoticons of 360 companies. then I uploaded the package to my QQ emoticons package, every employee of the company has uploaded the file. during the chat, I found the plug-in to pass the expression to the QQ chat box of every user.

Selecting image promotion for enterprises is a very good way to push images. in particular, it is more effective to make the products of enterprises into images for promotion. However, enterprises must be persistent, every day, we update some images for promotion. In addition, we need to find some targeted platforms for promotion to achieve remarkable results.

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