In site operation, you should give your visitor a reason for registration

Member registration is an important feature in the website operation process, because it is related to whether you can truly retain visitors, convert visitors, and make these visitors more loyal to your site. However, if you have operated the site, you may find that

Member registration is an important feature in the website operation process, because it is related to whether you can truly retain visitors, convert visitors, and make these visitors more loyal to your site. However, if you have run a website, you may find that the visitor's desire to register in many cases is always low. In fact, the reason for the low desire to Register site visitors is that your site does not give visitors a reason to register, and visitors are naturally not interested in it.

In the operation of the site, we are very concerned about how to improve the viscosity of the site? How to attract visitors to register? And so on. Because in today's highly competitive webmaster circles, it fails to retain visitors. Many sites want to retain visitors and compete for traffic. if we simply put a registration button on the homepage, there is no policy, so I want to register many visitors to your site. Today, I will share with you several strategies to give your visitors a reason for registration.

1. provide more unique service products

If you have a unique product on your site, many visitors will not hesitate to choose you, they cannot find it elsewhere, or even if they find it, they will have to pay for it, your website is provided free of charge. of course, you can design it to be registered for free download. This is similar to the "reply visible" function that we see in many forums. it allows visitors to register by indirect means. Of course, it doesn't mean that each site has its own unique points and highlights. if it doesn't have any advantages in this area, what should it do as the webmaster of the ProPublic site? Continue.

Second, use small gifts to lure visitors to register

Many sites provide additional gifts when registering visitors to encourage them to register. Many network marketing experts also use this method to obtain a large number of registered users in a short time. In many cases, the visitor registers a website with Mo Ling, and often facilitates the registration of the visitor, if you give him some extra small gifts during registration, these gifts have some practical values, such as shopping volumes and discount volumes on the e-commerce platform, in many cases, these small gifts can motivate visitors to register.

　　

 

We have previously raised a free small gift to our visitors. how should we choose this small gift? I believe that it can be used as a gift for some low-cost virtual products, such as free software, shopping coupons, and free product trials. Of course, I have also summarized two key points. one is to try to use products with resource advantages to ensure low cost or even zero cost; the other is to use the principle of practical value to visitors. With these two points in mind, you can attract visitors to register.

Third, always emphasize free security

　　

 

Visitors have a certain degree of distrust when choosing to register, and worry about their privacy and security. in many cases, visitors may conflict with registration. In this regard, we also need to make some strategies to reduce the original distrust of visitors, such as emphasizing the confidentiality of our sites for visitor data and providing stable services. Of course, we can also add security certifications for several security organizations on our websites, so that visitors can be more steadfast to our sites. In addition to security, visitors also want to see the benefits of real registration. We can provide some real free products based on the theme of the site. For example, in my 12580 website directory network, the author provides a free website submission and indexing service for registered users.

For any site, we need to give our visitors a reason to register them. Of course, there are many strategies. I will give a brief analysis of these three strategies. I hope you can draw a line from each other and use various methods, in the shortest time, we strive to attract more visitors to the website registration.