The application of artificial intelligence and big data in insurance industry

July 6, 2016 (nineth session) China Insurance It Application Summit Forum, held in Tianjin. At home and abroad more than 100 insurance companies, information management and IT industry elites gathered to "new technology to help the Internet + insurance innovation and norms" as the theme, warmly discuss "artificial intelligence, big data, mobile internet, cloud computing" and other new technologies to the insurance industry to bring about the future of the overthrow and change. "Internet +" period under the big dividend, the insurance industry ushered in a new opportunity, gradually from the traditional ivory tower to come out, and occasionally contact new technologies and ideas. From return insurance, high-temperature insurance, fog and haze insurance scenarios and product innovation, to the public security online, peace of mind, anti-cancer commune and other new internet insurance companies flourish. The insurance industry, whether it is the number of institutions, total assets, or the range of premiums, has entered a period of rapid growth. But at the same time of the industry opportunity, the paper or electronic image of the policy, license, bills, documents and other non-structured data in the storage, transmission, search, analysis of the problem also gradually prominent, how to construct a large amount of insurance data, to build each character can be analyzed, searchable, can be correlated with the insurance big data, Become a subject that every insurance company needs to deal with. The domestic well-known OCR artificial intelligence processing solution provider of information Vice President Chen SA shared her ideas: "

OCR Artificial Intelligence, let the machine automatically identify, input data, quickly complete the data structure of the new technology. Under the premise of traditional OCR technology, learn the OCR AI, participate in the big data and deep learning algorithms, especially in the intelligent mobile terminal, convex fresh advantages: High recognition rate, fast. Automatic identification of the input ID card, driver's license, driving license, business closure license, such as three certificates, corporate financial statements, such as more than 40 different types of documents, documents, identification engine can be documents or documents on the automatic identification of the information, the name, ID card number, license plate number, type, vehicle variety and other information categories, Automatic entry into the enterprise system. Using a mobile device's camera to take a form ticket document, you can quickly complete the data to be structured, anytime, anywhere, unrestricted. For example, the insurance company in the car insurance inspection process, the staff use mobile equipment shooting, on the spot immediately automatically identify the party's identity card, driver's license, driving license and other information. Significantly shorten the detection, entry, verification time. After the data is structured, the storage space can be reduced by 90%, while the retrieval, integration, statistics and analysis are easy to use. For example, to retrieve a person's name and social Security number, the person's license information, insurance life, personal information, can be retrieved. Through the analysis of historical data, to explore the gender, geography, industry and preferences of the target customers, to assist the sales team to accurately obtain the customer. Because of the high complexity of Chinese characters and the change of glyphs, OCR recognition is still a very challenging technical category. The OCR of the combined information after years of technical accumulation, the introduction of deep learning and machine learning advanced algorithms, recognition rate greatly improved. The information-based OCR AI Technology can help insurers to stop business and process optimization, improve efficiency, reduce costs, and complete the accumulation and convergence of insurance data from every aspect. As for the whole insurance industry, the aggregation of artificial intelligence application and big data is the trend of time and the characteristic of the future period. Insurance industry This trillion-level market, managers have focused on the use of new technologies, new methods to control operational efficiency and cost value of the application of the industry. Make good standardized insurance data micro-risk management system, the use of OCR technology and enterprise big data to stop the customer, marketing, data structuring, risk monitoring; the use of artificial intelligence and big data technology to change the way insurance information acquisition and extraction, accelerate the industry progress. In the fierce competition in the future, any one risk enterprises in the new era to take the lead in the control of new ideas, new methods will be invincible.

Original: HTTP://WWW.CCINT.COM/83

The application of artificial intelligence and big data in insurance industry