Website planning book analysis. The success or failure of a website has an extremely important relationship with the website planning before the website is built. Before establishing a website, we should clarify the purpose of website construction, determine the functions of the website, determine the website size, and determine whether the success of a website is related to the website planning before website construction. Before establishing a website, you should clarify the purpose of website construction, determine the functions of the website, determine the website size, investment costs, and conduct necessary market analysis. Only with detailed planning can we avoid many problems arising during Website construction so that the website construction can proceed smoothly.
Website planning refers to analyzing the market, determining the purpose and functions of the website, and planning the technology, content, cost, testing, and maintenance of the website construction as needed. Website planning plays a role in planning and guiding website construction and positioning the content and maintenance of the website.
The website planning book should cover all aspects of website planning as much as possible. The website planning book should be written scientifically, earnestly, and realistically.
The website planning book contains the following content:
I. Market Analysis Before website construction
1. what is the market in the relevant industry, what are the characteristics of the market, and whether the company's business can be carried out on the Internet.
2. Analysis of main competitors in the market, the Internet access status of competitors, website planning and functions of competitors.
3. the company's own condition analysis, Company Overview, Market advantages, which can be used to enhance the competitiveness of the website and build the website's capabilities (cost, technology, manpower, etc ).
II. website construction purpose and function positioning
1. Why do we need to build websites to promote products, conduct e-commerce, or establish industry websites? Is it an enterprise's need or an extension of market development?
2. integrate company resources to determine website functions. Determine the website functions based on the company's needs and plans: product promotion, online marketing, customer service, and e-commerce.
3. determine the purpose of the website based on its functions.
4. enterprise Intranet construction and website scalability.
III. website technical solutions
Determine the website technical solution based on the website features.
1. use a self-built server or rent a virtual host.
2. select the operating system, such as unix, Linux, or Window2000/NT. Analyze investment costs, functions, development, stability, and security.
3. adopt systematic solutions (such as IBM, HP) and other companies to provide enterprise Internet solutions and e-commerce solutions? Or self-developed.
4. website security measures, black and anti-virus solutions.
5. related program development. Such as web application ASP, JSP, CGI, database program, etc.
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Website content planning
1. plan the website content based on the purpose and function of the website. general enterprise websites should include the company profile, product introduction, service content, price information, contact information, online orders, and other basic content.
2. e-commerce websites should provide member registration, detailed product service information, information search and query, order confirmation, payment, personal information confidentiality measures, and related assistance.
Bytes. Before establishing a website, you should clarify the purpose of website construction, determine the functions of the website, and determine the website size and investment...
