What are the common causes of failure for Internet Startups?

This is a good question. From my own experiences, I think there are several main points:

1. The product is inappropriate.This is very important. Many people think that they can think of a product that is not good enough, but when doing it, they will find that there are many difficulties that cannot be overcome, or users have different ideas than you do.

In fact, this is a reference of anziji.com, which was previously made by myself. It was the earliest e-Magazine sharing community and hoped that the user could upload and download the magazine. This is an idea in my sophomore year, but I have no reading platform and no reading habits on the computer. 2. the production cost is too high and requires a very professional team. This incident then died.

Therefore, a really good idea should come from a person who understands the upstream-downstream relationship of the entire industry, or someone who has Internet product experience. Therefore, many technical staff failed to start their own business. I think it is related to product thinking and upstream and downstream resource understanding.

2. No technology or team.After more people have an idea (in their own opinion), the first thing to do is to build a team, but the team is very difficult. 1. Technical Skills: B; 2. identify with this matter; 3. recognize you. Therefore, the initial team can only find your friends without a strong capital, and the technology of this person (or even a group of people) must meet your requirements. This makes many entrepreneurs give up.

3. The money is burned out, or the burn is wrong.This can be used as an example to illustrate how mysee was made in the past. In fact, mysee is very market-like today's PPS. However, in the past, the burning of money was obviously incorrect. From the very beginning, it took a huge amount of money to renovate the Office. This seems inappropriate from now on. For products like PPS, the most important thing is to spend money on promotion and getting users. It is very important that no user is doing anything. with users, I can even spend 2-3 times the money to hit the office, for example, today's Facebook and Twitter offices.

4. Do not pay attention to some key points.I learned from my own fanqieshu.com and later summarized the experience and lessons of this incident. At that time, my mind was completely put on the Internet. However, selling shoes was a traditional business and the important thing was the supply channel, promotion channels, we are not doing well in these two cases. So after my death, I found that fanqieshu is more like an art website than selling things. This is a very important lesson I learned in my life.

Donews blog certified writer/Huang xiuyuan