Why most of your website's keywords are not ranked

Source: Internet
Author: User
1. no keyword analysis is performed. Unclear direction, unreasonable keyword configuration, poor ranking performance, large investment, low return rates, all of which are key-less problems. these problems are fatal. Title is the core point of the search engine matching keyword. The search engine relies on the title tag for word segmentation and indexing. this is the core point of the search engine ranking in the initial stage, although the search engine has developed by leaps and bounds in Technology 1. keyword analysis not performed

Unclear direction, unreasonable keyword configuration, poor ranking performance, large investment, low return rates, all of which are key-less problems. these problems are fatal.

2. frequent changes to the webpage title

Title is the core point of the search engine matching keyword. The search engine relies on the title tag for word segmentation and indexing. this is the core point of the search engine ranking in the initial stage, although the search engine has developed by leaps and bounds in terms of technology, the reliance on titles is a key point to improve user experience. The title is often changed, and the search engine will be treated as cheating, therefore, exercise caution when changing the title.

3 .? A large number of collected articles

For highly repeated articles on the Internet, search engines will not rank well, and a large number of articles collected will have a considerable impact on the entire site. for example, some sites may not collect a large number of articles, later, it was included with appropriate pseudo-originality. After the website construction is complete, a large number of articles are collected without the actual content, which brings a poor browsing experience to users, a bad impression on the search engine, and a lot of risks to the search engine optimization.

4. Beautiful website production

Blindly pursuing the beauty of the website, the atmosphere, the good-looking, and the beautiful, these are cool performances. Simple and clear pages can give users a good visual experience. a large number of images and too many flash drives lead to huge page sizes and slow page loading speeds, which greatly compromises the practicability of websites, the navigation uses images as links, so the search engine cannot identify the website structure.

5. a large number of duplicate page titles

The webpage title is equivalent to the webpage name. KEYWORDS is the "feature" of the webpage, and descripion is the description of the webpage. Website Optimization helps search engines differentiate any two webpages on a website to reduce page similarity.

6. JS and I

In the course of the development of the Internet, JS and I mostly exist as online advertisements, and most advertisement management is done through JS and I. Although the current WEB technology can supplement the content of a webpage, too many advertisements may interfere with the content of a webpage. The search engine does not "take into account" the content in JS and I. by placing useful information in JS, it becomes useless information, A large number of JS and I will be considered as having too many advertisements on the page.

7. multiple websites are connected to each other

The homepage of a website has the highest weight and is also the easiest way to rank keywords. most webmasters place a large number of popular keywords on the homepage. due to the limited position of the homepage, far from meeting the needs of many keywords, many webmasters have done a lot of satellite stations to separate some popular keywords. this is a behavior that interferes with the ranking of search engines, search engines also take certain measures for such behaviors, such as stretching the ranking time of the new site, processing the sandbox of the new website, and collecting and analyzing the information, punish website groups.

8. Frequent deletion of articles causes a large number of dead links

Some website columns and articles are often deleted, and a large number of dead links are generated on the deleted pages. Make the 404 error page settings for the website. when deleting the page, try to keep the page and make changes on the original page. after deletion, update the website page.

9. the import link is missing.

A lot of website optimization work involves indexing problems. check whether it is difficult to find that many websites lack import links. In the Internet, the relationship between a webpage and a webpage is established through a link. if the website and the outside are not connected, it becomes an isolated website, and the search engine cannot know the existence of the website.

10. copy website

To save money and effort for creating a website, you can use the existing website program template directly with your beard and nose. In this way, two websites with high similarity are created, and such new sites are difficult to get a good ranking. the old sites will also be affected.

This article is available at http://www.nowamagic.net/librarys/veda/detail/1798.

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