Chery and Auto to achieve a little cooperation, car electric dealers into the 2.0 phase

　May 12 News, a few days ago, Chery Rui Tiger 3 in auto began exclusive network pre-sale. Chery said that in April this year and the country's largest car website auto reached strategic cooperation, and tried to choose the car electric platform for new car sales.

It is understood that May 9-June 15, the national users can be booked through the auto website Rui Tiger 3, lift the car will also be additional exclusive car 1 years or 20,000 kilometers of extension services.

Auto CEO Qingeo said that auto has been in various aspects of automotive electric business exploration, the cooperation with Chery, is a auto direct intervention in the car trade an important breakthrough. The collection of sales leads can only be regarded as a car electric 1.0 embryonic form of the state, the real involvement in the transaction is to go to the car Electric Business 2.0 stage.

The rise of E-commerce for various areas to provide a more abundant marketing tools, the future for the automotive industry is also an effective sales measures.

Chery Automotive Marketing company general manager Huanghuachong said Chery has always wanted to make a contribution to E-commerce model, and has begun to have specialized departments and specialized people to carry out in-depth research, this time, the 3 listing, the first Choice auto for exclusive online sales channels, It is also a bold attempt on the marketing model of O2O electric business platform.

Last year, "11.11 Crazy car-buying festival", although auto in the field of automotive electricity first Test water, but 15,000 actual sales, so many car companies tasted the sweetness of online sales.

It is understood that Chery car in the last year's double 11 activities in the rich, E3 ranked the first sales list of two.

Industry insiders said that auto and Chery's online sales cooperation, the realization of the brand marketing and auto sales integration, for Chery, such a cooperative way, in addition to sales, but also access to a large number of accurate user attention.

In addition to the cooperation with Chery sales, there are news that manufacturers are and auto on the new car customization of the online sales negotiations.