Domestic brand netizens favor degree red Black List announced, online brand shopping most popular

Source: Internet
Author: User
Keywords Jing Dong Tian Cat Taobao
Tags access based cat communication domestic brand global network internet internet +

"Global Network comprehensive report" Recently, the global network and the Global Public Opinion Survey Center, again around the netizen to the domestic use of home brand goodwill for the fifth consecutive year to launch a special investigation. March 12, based on the survey of the fifth session of "domestic brand netizens favor degree red black List" officially announced, among the respondents ' favourite internet services, "online shopping", "online communication and social networking" had the highest rates of mention, 22.43% and 20.24%, respectively, much more popular than other Internet service industries. The least favorite Internet industry is "Network video service" (2.4%), "online communication and social networking" (2.25%) and "online health Care" (2.06%).

The survey showed that Taobao, Beijing-east, the cat is the most favorite of the three Chinese internet shopping online brand, the most like the three brands of respondents were 16.22%, 11.22% and 10.45% respectively. The fourth and fifth-place online shopping brand of the United States (5.84%) and when (2.66%) the reference rate is far less than the first three places.

Overall, respondents had a relatively low level of antipathy to online shopping. In particular, the Chinese people dislike the internet online shopping brand's reference rate level below 1%: respondents least like the top three China internet shopping brand for Taobao, Cat and poly Beauty, the reference rate of 0.65%, 0.22% and 0.15% respectively.

Among the respondents ' favourite internet services, "online shopping", "online communication and social networking" had the highest rates of mention, 22.43% and 20.24%, respectively, much more popular than other Internet service industries. Other Internet service industries have a far less favorite level than the top two. The third to sixth-ranked Internet service industry is "travel and travel" (9.32%), Internet Finance (8.37%), Internet video Service (5.74%), Classified living information (2.44%), online education (1.77%) and online medical care (0.58%).

Respondents were less averse to domestic Internet service brands, and the overall antipathy level was only 8.4%. Specifically, the most disliked Internet industry is "Network video Services" (2.4%), "online communication and social networking" (2.25%) and "online health Care" (2.06%). The fourth to sixth ranked Internet service industry in order is "internet finance" (1.46%), Classified life information (1.15%), online shopping (1.03%), Travel and Tourism (1.02%), online Education (0.97%).

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