Electricity merchant Smoke: Jindong again dozen "electric quotient collects tax" the card is intended to subvert the pattern

June 2013, the electric Business war storm came to seem more violent than before: Jing Dong "Don't Make", suning "Don't Panic", when "Don't noisy", gome "Don't Pretend", Xun "Don't blow" ... Tough "don't line" ads, let people feel the gunpowder is exceptionally thick. And the more fierce "firepower", then from the vulgar road cliché "price war"-this time, the attack is Su Ning, a traditional businessman from the electrical quotient, hit the "line on the same price" and the "electric dealers levy" these two cards.

Obviously, Su Ning wants to give the opponent a "three-dimensional" "bombing". Yesterday, Suning easy to buy executive Vice President Li Bin on Weibo on the public said: The Electric business tax policy norms and line under the price scissors, the traditional electrical business will increasingly difficult.

Online Tax: Essential

Coincidence？ On the eve of the June World War on electricity, May 30, a message in the industry rumors: Suningyun Chairman Jindong on the levy of electricity dealers have been adopted by the relevant ministries, the State Administration of Taxation, Ministry of Commerce and other relevant ministries are studying the implementation of E-commerce tax measures, is expected to levy 5% of the annual tax.

In this respect, tax law experts, China Tax Planning Network President Song Hongxiang yesterday, said in an interview with the Shanghai newspaper reporter, from the professional procedures for tax development, rumors have a certain degree of credibility. Song Hongxiang said, according to the procedure, when faced with a new situation, in the absence of specific provisions of the premise, tax how to collect, can be determined by the local tax bureau, and then by the State administration of taxation and related departments to conduct research, and finally discuss the implementation of the relevant tax law. As for the specific combination of which department, it depends on the type of business to which departments, such as the electricity business is the Ministry of Commerce, the main joint Ministry of Commerce. But Song Hongxiang is not optimistic about whether it can formally levy a tax on online shops during the year. "Generally, it seems not so fast. ”

"But taxing the shop must be done. Song Hongxiang that online trading is also sales. Business-registered enterprises such as Su Ning, the state's tax on them has begun; in contrast, some emerging industries such as Taobao store, in its early stage, appropriate tax relief is to encourage industrial development practices, and once entered the high-speed growth period, should also be fair treatment as the principle.

However, Song Hongxiang also believes that should not blindly tax 5%, should be based on business agreement to tax. "If the agreed business model is in the form of a class lease, then the 5% levy is correct, but if it is a purchasing, it should pay VAT by 17%." ”

Differential Tax: Taobao robbery

Song Hongxiang proposed this "difference tax" thought, get some Taobao store approval.

"There are some magical companies on Taobao. Yesterday, a Taobao shopkeeper said. According to the store, 2012, a "crack silk" of the shop, to achieve sales revenue of 600 million yuan, profit of about 200 million yuan. "It is right to tax such a store, but for most of the annual sales of 20, 300,000 yuan of the store tax, will cause the door closed." ”

The new subject is in front of you. There are more than one problem. Song Hongxiang said that the problem now is that the tax department does not have an effective means of monitoring online transactions, without accurate data, it is difficult to achieve real enforcement. Some experts believe that Taobao is a way to collect payments based on trading.

In the opinion of the electric business, this is the thing that Taobao is unwilling to do. "If Taobao to pay taxes on behalf of the collection, will face the loss of major customers." Industry said. People familiar with the matter said that at present Taobao big customers, there is a desire to build a separate portal on the site, so the tax will likely accelerate their departure.

In view of this, the escalation of the electric war, subversion of the pattern of the campaign or will be from the level of price warfare to the legal regulatory level of confrontation.