For Whom the Bell tolls

"Product unsalable, performance decline, continuous loss." After the Spring Festival, most of the gift suppliers ushered in a few more than 10 years of common problems. In the face of difficulties, some enterprises constantly change agents, and some enterprises to try other channels such as electricity, the result is not a small effect is no improvement, or even "speculation is not the reverse of the eclipse rice."

"A man who can't swim is no use for a swimming pool," he said. "In the face of the supplier who came to seek medical care," I often speak frankly. "If your product itself is not competitive, http://www.aliyun.com/zixun/aggregation/12474.html" > Marketing strategy is not appropriate, is to exchange more agents, into more channels also sell not move. ”

Brand, creativity, price, in weighing good products of these three core elements, we can calmly make a comparison to see their own that one is absolutely competitive? In the era of inadequate product competition, public funds procurement, as long as the opportunity to grasp the category to do a good job 2048.html "> Benefit distribution, you can do a good job of sales to make money."

However, as the degree of competition intensifies, non-market gift procurement share of the decline, the supplier if they continue to "brand as brands, plagiarism when innovation, the price when the props," the practice of the emperor's New clothes-style game will only bury their previous years can not replicate the primitive accumulation.

"Real terminal some brands, people love the first line of design, with the absolute advantage of the sales price." "-If your product also has three competitive advantages, then I firmly believe that your products will not worry about selling." If three items have no advantage and no potential to build an advantage, then my advice is to change careers. If you have one or two advantages, the product is not good to sell, then a certain customer positioning channel selection or marketing strategy out of the question!

Bad products in the fully competitive market environment will not have a good result. Good products in the market full competition in the environment, if the targeting of accurate target customers, with efficient channel resources, the formulation of effective marketing strategy, there will be good sales results.

Looking forward to the long-term development of the gift industry to establish a core competitive advantage of suppliers, using our professional ability to help manufacturers to lock precision customers, expand gift channels, formulate efficient strategies to enhance sales Performance category market share!