Pry up 100 billion SME travel market

As a senior employee in travel management, the most regrettable thing is that it has long missed a huge market of 100 billion.

This summer, this situation must be changed!

Last week, I just visited the China Association of Small and medium-sized enterprises, learned that the country has more than 12 million active small and medium-sized enterprises. They are http://www.aliyun.com/zixun/aggregation/7837.html "> The source of China's economic growth. What is the annual travel volume of these SMEs? 100 billion RMB! It's amazing. But 99% of SMEs lack effective management of corporate travel.

As we all know, travel expenses are the second largest controllable cost of enterprises. Through travel management (or business Traveller management), it can improve the level of enterprise management and save a lot of travel expenses. Therefore, the top 500 companies, as well as domestic large-scale enterprises have introduced travel management, commissioned professional firms to provide services. Logically speaking, small and medium-sized enterprises cash flow more tense, for cost control, management to enhance the demand for more intense, business travel management needs should be more urgent. It is important to know that the savings of about 20% per cent of travel expenses are absolutely impressive for small and medium enterprises. Formosa Plastics founder Wang Yung-ching said, saving a dollar is net earn one yuan of money. This is the way from a small plastic factory to grow into an industry giant.

But the reality is vastly different. There are three main management blind spots in domestic business travel: First, there is no clear travel policy; second, the staff travel is very irregular, often not comply with the company travel policy; third, the employee travel data is not collected. Enterprises are often the general requirements, such as "travel can only take economy class", "Buy the cheapest ticket", there is no real sense of management.

So there are serious waste of travel expenses, unclear accounts and many other problems, corporate travel expenses became a Shing. If through the traditional ticket agent booking, because the lack of transparency between the intermediary, booking agents and air travel agent conspiracy to make false prices, receive kickbacks phenomenon is also more common.

Why is SME travel management coverage so low? This is an outdated factor-the number of employees and travel activities are relatively small, the management awareness of corporate leaders is not strong. With the increasing popularity of modern enterprise management system, the concept of travel management will be gradually accepted by the majority of business owners. In developed countries in Europe and the United States, in addition to large enterprises, multinational companies often by the national business Travel Management company services, SMEs will also have regional service agencies to provide support.

Another aspect, the main travel management suppliers, basically only for large and medium-sized enterprises, extremely lack of products or services for SMEs. So Ctrip will be tailored to the small and medium sized business travel management products, so that more SMEs can enjoy the benefits-management, cost savings, but also to create a transparent, standardized, open, and everyone pursues professional ethics of the company's new environment.

SME travel Management is difficult, this is a recognized fact, so 99% of SMEs have no travel management. But on the other hand, it is a virgin land that can be reclaimed and has a very strong growth market. If the past has never "heroes" to break the situation, then let Ctrip to do the first crab-eating people, challenging China's 10 million small and medium-sized enterprises travel Management unspoken rules.

I believe that people with ideals can go farther.