Su Ning and Gome have split up in the electric business strategy

In the physical stores played a full of suning appliances and gome, in the electric business strategy has appeared differentiation. Suning Electric Appliance Vice Chairman Weimin to this reporter disclosed, suning will be on the line under the Beijing Test Line Synergy mode, starting from mid-August, Suning appliance Online Store will start 3C products online under the same price promotion, all prices will be online under the same time competitive, consumer shopping can also be used for network parity, Goods that are below the actual price of the store will be immediately priced. Gome Electric Business Channel Gome Mall, said the United States to ensure that the price is the lowest online, but not with the offline parity. It is understood that because of the advantages of channel costs, online products generally than offline has a 5%~10% price advantage.

Gome Online Mall general Manager Handepeng to our correspondent, line offline consumer groups, "Gome Mall to ensure that the price advantage online, will not be compared with the line."