The new concept of Jin-hit electric business, China's net library to preempt the single product network market

Source: Internet
Author: User
Keywords Single product e-commerce China Network Library electric business Alibaba
In recent years, the rapid development of e-commerce, affecting the entire industry changes, the largest of which is the business-to-business industry. According to the research report of China Electronic Commerce Research Center, 2012 business-to-business E-commerce turnover reached 6.25 trillion, an increase of 27%. As of December, China's business-to-business E-commerce service Enterprises reached 11,350, an increase of 8%. According to the data, it is expected that by the end of 2013, 80% of all technology companies submitting IPO applications will be business-to-business.

The popularity of
E-commerce has led to the change of business-to-business industry, and is also exploring new business models. Alibaba tries to use the technology to completely line up the Business-to-business Transaction and guide the user to change the payment habit. HC adopts another mode of transaction to meet the business needs of the enterprise by complying with the original business habits of the users. An Up-and-comer's China network is the originality of the third generation of E-commerce Rielen characterized by aggregation single: by building a vertical subdivision of a single E-commerce platform, can provide a clustered platform for a particular category.


once south Alibaba North Hui Cong Network is the entire business-to-business electric business industry summary. Today, China's network has single-handedly opened up a single product network model innovation, which for the entire business-to-business industry is not a new attempt. Former Alibaba CEO Ma Yun has said that E-commerce should first talk about business. Today, Mr. Haibo, chairman of China's network library, said: Business-to-business E-commerce should be discussed from the entity enterprises. The network trading platform based on the attributes of different products will be the most frequently used network platform for all enterprises. Each subdivision of a single product industry should belong to the industry's own single product platform, and in every single E-commerce platform, will have a company to become the leader.


China Network is based on a single product network for the subdivision of the industry leading enterprises to build professional online trading platform of the cooperation model, so that enterprises through the platform of aggregation and impact quickly grasp the advantages of resources, to achieve supply chain optimization and management, for the entity enterprises to provide a large number of online trading opportunities and innovative E-commerce


from 2012 onwards, China's network library began a comprehensive transformation. Take the entity enterprise as the leading, make full use of its industry resources and experience, by the network storehouse provides the data, the operation, the promotion support, for the national each subdivision domain superiority single goods leading enterprise to build the single goods trading platform. It has been said that the Web library is moving from a traditional business-to-business enterprise that offers business information to the largest generation of operators in the business-to-business industry. That's not the case. "Take the entity enterprise as the leading, with the help of government power, establish the single goods business-to-business trading platform, build China's largest online single goods gathering place, realize the aggregation and interaction of single product data by the single product net, promote the trade opportunity on the industrial chain, and achieve large data platform". This is the final blueprint of Haibo.


Throughout the more than 10 years of the development of E-commerce, from the founding of Alibaba, to the rise of the HC network, business-to-business E-commerce has gradually matured, competition with the rehearsal of fierce, their respective business model is very different. Alibaba, as the leader of the business-to-business industry, is reaping the benefits of the most profit, and presumably will also maintain the industry rules. And HC is the industry-type, is vertical model, and gradually focus on business-to-business e-commerce industry subdivision. Compared with the Chinese network library, to do a different business-to-business e-commerce. Haibo that the current implementation of Business-to-business online transactions still faces many obstacles. Rather than face the difficulties of the whole industry, it is better to choose to let a large enterprise embark on the online transaction, starting from a single category, so that each single product platform has a complete industrial chain. This is a "from the simple, from easy to difficult" way.


on the platform of a single product network, the leading enterprises have sufficient authority, can use online retail, procurement, distribution wholesale and corporate customer customization, such as a variety of online trading mode to carry out business. In the single product network operation mode, the network is responsible for the platform's operation and maintenance, marketing promotion, data support services, and the introduction of the single product of the entire industrial chain upstream and downstream enterprises. In the form of multi-redundancy, the leading enterprises in 1 subdivision areas will aggregate n upstream and downstream enterprises through a single product network. All users on the platform can share 7.6 million of the enterprise data accumulated by the network library. China Network Library has a set of inquiry system, enterprises can use search, active information, system automatic matching and other ways to understand each other, to discuss cooperation. On the platform, every seller can be a buyer.


at present, the network database and the leading enterprises in various industries to build a single commodity business-to-business trading platform has reached 1100, built more than 800 sites. In addition, the network library also takes the electric Shang as the carrier, to the category network as the support, assists the local government to plan and constructs the electronic commerce industrial base, Each base will build a single product trading platform for 20 unique products in the region, and the corresponding single product to select the industry's dominant enterprises, so that enterprises through the dominant single product network application, in their own advantage single gain access to the online market opportunities, but also promote a single product upgrading and transformation of the industry.


data show that the first half of this year, the Net Library customer growth over the past 3-5 years combined. In the past year, China's network library to make full use of the government's power, with local governments to establish E-commerce Industrial park, to attract entities to the local platform to achieve the landing of Business-to-business platform. It can be said that a single product network is the government, service providers, enterprises, a new model of the three-party win. Haibo said: "In the business-to-business industry, if Alibaba wants to do is Carrefour, the Chinese network library to do is Metro." ”


  Now, we have a deeper understanding of E-commerce is that E-commerce has entered the era of real economy, will be a larger category for the entity enterprise-class products and service providers, to seize the market opportunity, is each electric business enterprises face opportunities and challenges.
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