Advertising Marketing

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360 announced the acquisition of MEDIAV, but did not disclose the specific amount of the acquisition

This morning is still 360 will buy advertising platform Mediav News, evening has been confirmed. 360 announced the acquisition of Mediav tonight, but did not disclose the exact amount of the acquisition. MEDIAV is an Internet precision marketing and advertising services company, in April 2012, launched the first in China for small and medium-sized customers self-service precision marketing platform "Synergy advertising platform", as well as aggregated data platform, Poly-American creative assistant and other peripheral products. Companies in 2009, 2010 and 2011 to obtain the speed of light venture, GGV Capital and Soros's quantum policy ...

360 will buy the ad platform Mediav News

This morning is still 360 will buy advertising platform Mediav News, evening has been confirmed. 360 announced the acquisition of Mediav tonight, but did not disclose the exact amount of the acquisition. MEDIAV is an Internet precision marketing and advertising services company, in April 2012, launched the first in China for small and medium-sized customers self-service precision marketing platform "Synergy advertising platform", as well as aggregated data platform, Poly-American creative assistant and other peripheral products. Companies in 2009, 2010 and 2011 to obtain the speed of light venture, GGV Capital and Soros's quantum policy ...

From the overall DNF subway packaging industry to see online games marketing

In recent years, with the continuous growth of the game industry, subway advertising has long been the patent of the public FMCG. From "through the female", "Athena" to the theme train ... more and more game big brother began to test the water subway advertising marketing. But how its effect, perhaps more like the big guys entertain. However, recently appeared in Futian Metro Station, "Metro and Warriors" (DNF) subway ads, but with vivid product interpretation, has attracted the attention of players, industries and even the general public. Large-scale ads truly restore the underground city June 10, Shenzhen Futian subway station ...

Be careful to put the electric business advertisement

With the rapid development of E-commerce in China, network advertising prices also rose very fast, electric business enterprises can hardly afford, advertising prices generally rose 30%, Baidu and the portal more exaggerated the rise of the 40%~50%.   In order to and the rising advertising price confrontation, earlier this year, Dangdang stopped advertising on Baidu, Jingdong Mall also publicly said that advertising costs will be reduced by 50%. Need to be noted that the claim to reduce advertising costs Jingdong mall has put a high price of the CCTV Golden segment ads. Obviously the face of soaring internet advertising prices, real ...

Melatonin is how to succeed

No matter what you think of white gold vulgar or annoying ads, Melatonin is one of the most successful Chinese products sold since the 21st century. This is without doubt. Everything in advertising marketing is to attract consumers to buy. North drift Li in the mall to buy New Year's goods, "the first thing I saw is Melatonin, absolutely it is quite famous, so I bought," I believe many people think so. It can be seen from this incident, the success of melatonin has two reasons: advertising, product packaging. Do you want to know the secrets of Melatonin packaging? What is the nature of the packaging? Packaging essence, not a ...

Qihoo 360 announces acquisition of advertising platform Mediav

Abstract: This morning is still 360 will be the acquisition of advertising platform Mediav News, the evening has been confirmed. 360 announced the acquisition of Mediav tonight, but did not disclose the exact amount of the acquisition. MEDIAV is an Internet precision marketing and advertising service company, in 2012 this morning, the 360 will be the acquisition of advertising platform Mediav News, the evening has been confirmed. 360 announced the acquisition of Mediav tonight, but did not disclose the exact amount of the acquisition. MEDIAV is an Internet precision marketing and wide ...

The right time to put the right target

A recent news that Twitter has acquired the advertising industry start-up company MoPub to help it develop its advertising business, especially "through the MoPub trading services of the entire mobile ecosystem," the original ads can be seen in the recent advertising strategy is firm and confident, and MoPub will increase the size and breadth of the strategy. The concept of primary advertising is not new, simply put the ads into the content, here without repeating. In fact, native advertising at home and abroad has a very vivid example, in addition to Twitter promoted tweets fused ditch ...

Qihoo 360 announces acquisition of AD platform Mediav, or strengthens 360 search

Abstract: This morning is still 360 will be the acquisition of advertising platform Mediav News, the evening has been confirmed. 360 announced the acquisition of Mediav tonight, but did not disclose the exact amount of the acquisition. MEDIAV is an Internet precision marketing and advertising service company, in 2012 this morning, the 360 will be the acquisition of advertising platform Mediav News, the evening has been confirmed. 360 announced the acquisition of Mediav tonight, but did not disclose the exact amount of the acquisition. MEDIAV is an Internet precision marketing and wide ...

An inner monologue from a media person

Source: I black Horse author: @ Taobao ghost foot Seven nights in Hangzhou, Yuet Wah, such as water, farewell to search, I try to calm myself, let the text slowly flow out. Since the advent of the media, so many people full of fantasy, anyone can become a media. When the advertisement of Peak elder brother sells more and more, Ghost foot seven advertisement is sold out quickly, some people begin to regret why oneself did not do from the media. Seemingly lively, the bitterness of which only from the media people themselves know. Today do not chat Taobao, do not chat search, only talk about the ghost foot seven from the media. About subscriptions starting from January 3, 2013 to write the first text ...

Qihoo 360 announces acquisition of advertising platform MEDIAV, or strengthens the 360 search realizable ability

Abstract: This morning is still 360 will be the acquisition of advertising platform Mediav News, the evening has been confirmed. 360 announced the acquisition of Mediav tonight, but did not disclose the exact amount of the acquisition. MEDIAV is an Internet precision marketing and advertising service company, in 2012 this morning, the 360 will be the acquisition of advertising platform Mediav News, the evening has been confirmed. 360 announced the acquisition of Mediav tonight, but did not disclose the exact amount of the acquisition. MEDIAV is an Internet precision marketing and wide ...

New media BuzzFeed crazy spread behind

BuzzFeed Web site is a media company founded in 2006, created a lot of crazy content on social networking sites, spread gossip gossip information for users, monthly visits reached 40 million people, accumulated 46 million U.S. dollars of financing, the valuation has exceeded the 200 million dollar mark.      How it does it, below for everyone to explain. When you open www.buzzfeed.com this website, what will you see? "The happiest moment of the day", "Creepy ads", "Why cats like to be ..."

The exclusive view of the letter: the operator must be able to master the large data

First, the mobile internet age to master large data is the operator must be able to mobile internet age operators not only face the competition of homogeneous enterprises, but also face the competition of internet companies. Make enterprise competition intensified, relying on large data transformation has become a global operator consensus. Domestic telecommunications operators sit on a large number of 1.1 billion customers, operators in the pipeline there are a large number of valuable customer information (customer consumption levels, customer needs, customer activity trajectory, customer service needs, etc.), telecom operators must consider how to use data to create value through data, integrate their own data, through the data conversion letter ...

The different endings of five advertising marketing behaviors

Now advertising is increasingly focused on providing consumers with content experiences and how to successfully communicate these experiences to consumers, advertisers also want to seize the opportunity, some people think of it as a digital advertising opportunities for rebirth, some people believe that the future migration to mobile prices will become cheaper,   Here is a look at the different advertising marketing behavior in recent years. 1. High acceptance of localized advertising the name "localized advertising" was first introduced by VC Fred Wilson in September 2011, which means advertisements that are naturally present in the context. No matter ...

KFC Coca-Cola soft culture marketing case study: Consumers willing to remember corporate brand image

In recent years, hardcore advertising and marketing frequently appear in the eyes of consumers, such as McDonald's, "I love it!"; Vivian Soy milk, "a hundred rays of sunshine," and Procter & Gamble for his subsidiary, Dandruff advertising done, all of these advertising have one thing in common, that is, their product features or image to hard-line model of hard-selling to consumers. However, these companies that promote hardcore advertising overlook a very important part: Consumers have cognitive habits that are only relevant to the things they are interested in and those who are themselves.

Large Data Technology Forum (i): Spark, Hadoop technology into the lead

"Csdn Live Report" December 2014 12-14th, sponsored by the China Computer Society (CCF), CCF large data expert committee contractor, the Chinese Academy of Sciences and CSDN jointly co-organized to promote large data research, application and industrial development as the main theme of the 2014 China Data Technology Conference (big Data tec on the Hnologyconference 2014,BDTC 2014) and the second CCF large data academic conference in Beijing new Yunnan Crowne Plaza grand opening. 2014 China Large data Technology conference ...

Marketing has become a breakthrough for the electrical business

Unconsciously, E-commerce will be in the "cold winter" usher in the Spring Festival, in this low-key transition period, the electric business enterprise carrying a new Year of hope and pressure, marketing is not equal to burning money, not only in the field of electricity, through the network or other channels of advertising marketing is still a key to competition. In this regard, the Speed network CEO Fan Feng that marketing capacity is one of the hard power of the electric business. Earlier, some insiders pointed out that China's Internet environment has become a "homogeneous" product breeding grounds, so that better their own characteristics and differentiation of "marketing" out is necessary, the internet rapidly changing, even if the bouquet ...

The advertising pricing trend of PC end, mobile end and video service?

Summary: Check the latest quotes Beijing time November 14 Evening News, Phoenix (that is, Phoenix New Media, New York Stock Exchange code: FENG) released the third quarter of 2014 earnings. Earnings showed that as of September 30, 2014, as at September 30, 2014, Phoenix Total income to view the latest market Beijing time November 14 Evening News, Phoenix (ie, "phoenix New Media", New York Stock Exchange code: FENG) released the third quarter of 2014 earnings. Earnings show, cut ...

Weibo micro channel advertising marketing new money road

Recently, the microblogging "Huayi Yao Chen Studio" issued a statement, "We wood offer, do not do fee microblogging, thank you", in response to media reports earlier microblogging marketing "price tag" issue. The hidden business chain has become a climate that has become an open secret in the online world represented by Weibo and WeChat. Concerned about social hot spots, did not forget to interspersed commercials, a message easily tens of thousands of forwarding volume, so that it instantly earned pours. With the pace of network expansion, the gray business chain is becoming mature from immature: one end is a huge number of fans, the other end may be wearing slippers, sitting in the computer every day ...

360 announced the acquisition of Mediav tonight, but did not disclose the exact amount of the acquisition

Abstract: This morning is still 360 will be the acquisition of advertising platform Mediav News, the evening has been confirmed. 360 announced the acquisition of Mediav tonight, but did not disclose the exact amount of the acquisition. MEDIAV is an Internet precision marketing and advertising service company, in 2012 this morning, the 360 will be the acquisition of advertising platform Mediav News, the evening has been confirmed. 360 announced the acquisition of Mediav tonight, but did not disclose the exact amount of the acquisition. MEDIAV is an Internet precision camp ...

Electric dealers join hands in marketing hype

With the Beijing-east, Gome, Suning, such as a call to set off price melee, a variety of conspiracy theories are emerging, there are said that the electricity business together marketing hype, there is also news that the Beijing-east provoked the war only to suppress Suning shares, so as to achieve low-cost acquisition purposes ... What the truth is, the answer is still blowing in the wind.   However, at any rate, there is a clear point--by the micro-bo all sides shouting at each other, I 逗哏 to you 捧哏, attracted countless netizens onlookers, such attention and the spread of the eye, is worth countless advertising suites. In particular, Jing Dong CEO Liu, microblogging advertising marketing play at ease: ...

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