Create a perfect homepage? You can't miss out on 20 homepage design skills

Create a perfect homepage? You can't miss out on 20 homepage design skills

Wikipedia defines a home page as the initial page or main page of a website. I think the words "initial" and "Main" have delivered enough weight. However, the reality is often unsatisfactory, and it is hard for a designer to break his head and understand why a user leaves without a souvenir, but does not know that the user has lost interest at the first glance. The bridge between the designer and the user seems to be disconnected. In this article, I have summarized 20 practical homepage design skills to help you build a perfect homepage.

 

First, we need to clarify what are the main functions of the home page? Once the goal is set, the action becomes clearer.

 

1) attract visitors;

 

2) Retain visitors and let them explore more content on the website;

 

3) Facilitate Business and cooperation;

 

So, how to design a perfect homepage?

 

1. clearly show "Identity"-Who are you? What does it provide to users?

 

Do not try to play hide-and-seek with users. users will not spend time exploring your business. Use concise text (titles and subtitles) and visual elements (images or logos) to clearly display your identity. The home page should be the most direct way for visitors to see at first glance whether they have found the right place. Manufacturing confusion means the loss of users.

2. Find the target user

 

Your target users are the objects you should pay attention to. visitors who come to your primary website will eventually leave. Do not try to attract all visitors to your website. This will not last forever, but will turn users to your competitors. Therefore, You need to lock your target users, such as choosing the corresponding interface language, to suit your main user group.

 

3. Set links and buttons

 

The link can be used for users to obtain relevant information, while CTAs can help guide users in the next step. You can consider buttons such as "free trial", "Registration", "Buy now", "Free Download", or "Learn More. In addition, it is best to place CTAs on the first screen.

 

 

4. Multi-terminal adaptation

 

Do you often surf the Internet on your mobile phone? We have already adapted to the mobile world. Your home page must not only be perfectly presented on a desktop browser, but also be well-ordered on different mobile screens. Responsive design is essential.

5. Update constantly

 

The homepage to attract users is by no means static. Based on user feedback, requirement communication, and replacement of product information, an excellent homepage will always be the most fresh. Text, images, dynamics, and any subtle element should be in the latest state. This is also a good way to build trust.

 

6. use high-quality and matched Images

 

Images can directly reflect who you are and what you can provide. It is best to use your own unique images, so that they will never be the same as competitors. For an online shopping website, we recommend that you use the original image of the product to beautify it. In addition, the image must be consistent with the overall background color.

 

 

7. Balanced Color Scheme

 

The use of color is the most important element of the visual effect and the most direct experience of visitors on the page. The color selection is also very exquisite. For example, for a social networking website, blue is a good choice. If the user group of your website is concentrated on women, we recommend that you use more popular female colors, such as blue, purple, and green. Understanding