With the fast and convenient effects of the Internet, the Internet financial industry has developed rapidly. In the short term, Internet financial products have a very high income, which is far higher than the bank's interest rate. At the same time, the Bank's financing path is going through a not smooth process. Many people think that internet finance has snatched the business of traditional banks, but this is not the case.
Yang kaisheng, a senior financial expert, believes that although Internet Financial Products can achieve great benefits in the short term, they cannot maintain such high interest rates for the long term. yu'e Bao is an obvious example, therefore, in terms of the total amount, it is still difficult for internet finance to compete with traditional banks. Moreover, as the trend of interest rate marketization continues to accelerate, internet finance will be highly mobile. On the surface, the financing difficulties of internet finance are smaller than that of traditional banks, but traditional banks are forced to carry out industrial transformation. At present, internet finance does not show more outstanding advantages except higher interest rates. After the market tends to be standardized, the illusion of prosperity will also be calm.
Internet thinking is an open thinking. In the future, companies and customers can develop a product together. Customers can obtain their own products and services from Internet financial companies, but the customers that originally belonged to the bank will still belong to the traditional bank, because all they need is the bank's ability. Different customer groups exist between the two, making it difficult for internet finance to shake the foundation of traditional banks. Therefore, with the deep integration of the Internet and finance, internet finance and traditional banks will be complementary trends rather than competitive relations.
Expert: internet finance is not a competitive relationship with traditional banks