It is a dream of all iOS App developers to get Apple's attention from the very beginning and put it on the list. Because Apple currently adopts a semi-manual review mechanism, it is critical to understand the Discovery Mechanism of New APPs by Apple employees. Matt Drance, a former employee of the apple developer relationship team, gave developers five suggestions on how to get the attention of Apple employees for their apps:
◆Give the materials Apple employees really want to read
Apple employees are very similar to Apple fans who read many of the same web pages. If you are on a website such as Daring Fireball and MacWorld, the chances for Apple employees to see you are greatly increased. Although there is nothing wrong with PR to deal with many things, there are too many problems, so try to handle some things by yourself.
◆Focus on App execution
In terms of Apple's attention, they are most concerned with the execution of the App itself. When your App does what it does and is well designed, nothing else is a problem.
◆Create a great Demo Video for your App)
Many people underestimate the power of video demonstration. The video content needs to be about this App. Many people put too much pen and ink on the comedy aspect that is not very effective with the App itself.
◆When using apps, try to use some of Apple's latest technologies and functions
Using some of Apple's latest technologies or features can quickly attract the attention of Apple employees. Apple may also use these apps as examples to promote its technology or new features in its next activity.
◆If conditions permit, participate in as many apple activities as possible
You can see Apple employees in activities like WWDC or some technical salons. This face-to-face conversation is the best scenario to show your App. If they think it is really cool, the chances of getting recommendations will be greatly enhanced.