How to release external links to save energy

Why do they call themselves hard? This is because, in the eyes of many people, external links are the most physical work. Think about the number of external chain specialists who work hard all day on their hands, and how many people become numb to the cervical spine because they sit all day long. However, there are also two types of external links that are extremely elegant: the lazy experts who are ready to take basic wages and the highly-efficient personnel who are reused. Of course, the efficiency mentioned here is not to say that the external link sending speed is very fast, but that the external link is very successful, achieving twice the result with half the effort.

We certainly hope that our external chain will be able to get twice the result with half the effort, saving us some physical strength. So how can we make our external chain more efficient, stable, and targeted? To achieve this, we need to design our external link structure.

The external link structure is designed to serve as a benchmark for the two extremes of external links, that is, external links of the Forum and external links of soft texts. They are two extremes. The main factor to consider is their life cycle: the shortest life cycle of the Forum outer chain and the longest life cycle of the soft text outer chain.

The life cycle of external links is several days, while that of external links is several hours. The higher the popularity of the Forum, the shorter the life cycle of external links. Like several well-known webmasters forums, I posted a post in it. If no one goes to the top, it will become invisible within a few hours. The external chain structure is biased towards the forum. That is to say, the forum accounts for a large proportion of the external chain platform. This external chain structure is characterized by great fluctuations in Baidu's update of external chain indexing, because Baidu collects and deletes external links on the forum quickly. If publishers want to stabilize the number of external links, they must keep sending them. If they want to increase the volume of external links, they must work harder. The out-of-Forum chain account for a high proportion, which is a typical hard-pressed external chain structure.

Most of the soft-text external links are natural external links, which are the external links that users need. Not only are the quality of the articles good, but the platform weight is also relatively high. They have a long life cycle and can be attached for a few months or even a year. If the external link structure accounts for a considerable proportion of the soft link, it can ensure that the total indexing volume of the external link remains stable for a long time, and it is not easy for Baidu to update it. In addition, a high-quality soft article will be reprinted by many high-quality platforms, along with your connections. This kind of good thing that will automatically generate high-quality external links in batches is hard to find. Therefore, to achieve efficient and stable sending of external links, we should find a way to increase the proportion of such soft-text external links.

So, why don't we release all the soft links with long lifecycles and discard the long-lived external links such as Forum links? There are two main reasons. First, the external links of soft texts have a high threshold. Publishing usually requires review, a good idea, and operations are difficult. However, the external links of forums have a low threshold and various forms, it is easy to operate and can be produced in batches. It can also achieve good results when the quantity is large. The second reason is that the soft link generally cannot set the anchor text and can only be published in the form of links, which is not conducive to the ranking of keywords. The Forum-class anchor text is easy to set and flexible, this keyword can be targeted to the anchor text to facilitate keyword ranking.