Olympus uses Oracle-hosted CRM to eliminate data problems

The leader in precision technology-Olympus America, which specifically created innovative Optical Digital Solutions for medical, life sciences, and consumer electronics, recently announced the deployment of Oracle-hosted CRM, provide comprehensive information about customer activities to its medical system sales team. Its powerful reporting and analysis tools provide an intuitive user interface and a single network-based system to help users eliminate data synchronization problems.

Olympus uses Oracle-hosted CRM because of its high scalability and SaaS implementation capabilities that can meet the company's growing business needs and connect to other systems, it also provides a single repository for sales opportunities, customer information, newly completed accounts, and sales-related activities.

With the personalized product lines and business processes provided by Oracle-hosted CRM, the Olympus medical system sales team has account visibility and powerful reporting tools, A custom report showing account and contact level data is obtained.

In less than seven weeks, Olympus launched a customized Oracle hosted CRM deployment based on the specified time and budget, use Lotus Notes to synchronize calendars, comprehensive activities, opportunities, and contact modules across more than 400 users and sales staff in three different sales departments across the United States.

At the same time, Olympus provides remote training for users nationwide, orchestrating accounts according to the zip code, and assigning three different sales personnel to the same account.

Olympus's medical system is planning to implement the next phase of Oracle-hosted CRM, including planning to integrate with other systems to build other sales-related functions, better observation of customer-related activities.

Rick Harbuck, vice president of Olympus Medical Systems, said: "deploying the same Oracle hosted CRM across Olympus Medical Systems Sales team in the United States, this helps us focus more effectively on creating our business. The rapid deployment of the new Oracle-hosted CRM system is impressive. We are glad to have a large number of reporting and analysis tools ."

Anthony Lye, senior vice president of Customer Relationship Management at Oracle, said: "Oracle hosted CRM can help enterprises get better business results faster, the recent Oracle hosted CRM deployment by Olympus is a typical example. It shows how the sales team can work more efficiently in a transparent and scalable system, in this way, sales opportunities can be more valuable."