Shao Xia, how can I find a qishou Guanyin To Help You With marketing ?, Qishou Guanyin

Shao Xia, how can I find a qishou Guanyin To Help You With marketing ?, Qishou Guanyin

Alexander's marketing director, Lao Zhang, has been a bit annoyed recently, not because of his wife's menopause and daughter's rebellion, but because he has encountered some troubles at work.

Social marketing is very popular. Lao Zhang believes that the company has always been at the forefront of new technologies. Of course, he has activated, Weibo, and QQ in the first place ...... A large number of accounts on various social networks are assigned with dedicated personnel for O & M, but unexpected results are of little effect. So is social marketing really like this?

You need Social aggregation marketing solutions. It is enough to have Social Hub +!

The social aggregation marketing solution is a platform for unified marketing activities across different social channels. Compared with the traditional social marketing method of "independent politics", integrated marketing can combine the identity information of users in different social channels through a central engine and share the identity information between different channels, this helps users better understand customers' preferences and conduct more targeted and attractive marketing activities. At the same time, new marketing methods and methods can be created. Therefore, enterprises urgently need to establish Social connection capabilities and integrate them with Enterprise CRM, so that customers can directly reach the business departments related to marketing, sales and service through Social Al, in this way, enterprises are driven to change from external to internal. From the CRM perspective, the appearance of Social gave CRM the ability to directly drive customer relationship intimacy for the first time, let CRM get rid of the definition of management software and truly become the driving engine of the "Enterprise-customer" relationship.

Social Hub +Social CRM!

Social Hub + is a new generation of Social CRM products provided by tianzheng for retail and venue transaction management. It is built on the Dynamics CRM 2016/Dynamics 365 platform and provides SaaS/PaaS service models, the SaaS model can help enterprises quickly enable their Social connection capabilities. The PaaS model can be deeply integrated with existing Dynamics CRM systems to build enterprise-level Social connection capabilities.

With the help of this solution, enterprises can use a platform to integrate the customer information and interaction history of different channels into each social channel, open up online and offline marketing campaigns and conduct more targeted digital marketing campaigns.

With this marketing session, qishou Guanyin can be seamlessly covered even through multiple channels. More customers can also provide targeted and considerate services for everyone.

 

Social Hub +, easy "pattern marketing" without pressure

Social Hub + uses the power of Social to transform traditional marketing events, making each activity more digitalized and personalized. At the same time, more tricks can be played with the help of digital technology.

Social listener: Helps Social to listen to customer feedback and quickly form relevant statistical analysis reports to provide powerful materials for marketing effectiveness evaluation.

• Social opinion leader and social relationship chain: Identify Social relation chains from the dissemination of Social, understand the relationship between people and events, and improve the maintenance and management of the overall relationship network.

• Social loyalty plan and points: Preset Social Loyalty module to provide Loyalty and points for Social channels.

• Social coupons and red packet rewards: Give customers more feedback through interesting marketing scenarios, such as coupons and red packets.

• Marketing construction in social scenarios: Complete user behavior management is achieved through rich marketing components, and the two are combined into creative marketing scenarios through Social Hub +, which can be triggered anytime, anywhere, it brings marketing surprises to customers.

• Full-Channel Integrated Marketing: Provides omni-channel integrated marketing capabilities to help enterprises design interesting social scenarios and integrate them to provide customers with the best experience.

• With Microsoft Dynamic CRM as the backend platform, Social Hub + targets end users through software or hardware such as EDM, SMS, sensors, and cameras, it covers links to image cognition, semantic parsing, machine learning, and Power BI report analysis, to fully collect user information feedback, face portraits, behavioral hobbies, and other information, analyze user information and behavior, and display Power BI images.

   

  When an end user sends information to the public account by using tools such as sensors or collects user behavior to a Web App, the Web App will trigger judgment on behavior marketing rules when passing the information into CRM. Once the system has available behavior marketing rules, user information will enter the Service Bus queue. The Web Job monitoring Service reads the queue items and strictly judges the items according to the behavior marketing rules configured in CRM. If the user behavior meets the set rules, perform the next step according to the rules, such as sending, text messages, emails, red packets, coupons, surveys, and tagging to the user.

• After a round of interaction, the marketing staff can classify the groups according to different conditions, create different marketing activities and marketing distribution according to different categories, and submit the distribution task to the Service Bus, then, the Web Job processes tasks and actively pushes information to end users. Implement a new round of marketing.

  For such a solution, the following configuration is recommended:

  • Azure Web App service Standard Edition (small), estimated monthly fee of about 446.4 yuan

  • Cognitive Service Standard Edition, 1000 yuan/500000 times, estimated 550 times for a large activity, estimated yuan

  • Service Bus, 63.29/month, is calculated based on 5 million data volume each month, another estimated 25 yuan.

  • Power BI, 1 GB Data volume, 1000 rows refreshed daily free of charge, more than 65 RMB/user/month

   

  Why Azure

  Azure brings the following advantages and unique value to this solution:

  • Use the Web service and Web Job of Azure Web App to quickly implement site services and asynchronous services.

  • Azure has powerful resource scalability. When the performance is insufficient, you can quickly adjust the configuration to improve service capabilities. When the business volume is small, you only need to configure the basic edition, which greatly saves resource efficiency.

  • Service Bus provides stable resource management for the system. When the performance is insufficient, you can use time to change resources to make the system run smoothly. job tasks that are scattered in the system do not affect other jobs even if one job crashes.

  • Azure cognitive service and Bot Framework can be easily integrated to implement Semantic Analysis and interactive chat without too much code.

  • Dynamic CRM provides a Dynamic Xrm platform. developers can configure available business entities and forms in the system based on their actual business needs, and only need to write a small amount of code to meet their needs.

  • Combined with Azure Event Hub, Power BI provides real-time report presentation, exquisite charts, and built-in CRM to provide a unified management and analysis platform for market personnel.

  Social not only changes the way of communication, but also changes the dominant power of communication. Enterprises urgently need to establish Social connection capabilities and integrate them with CRM, so that customers can directly reach the business departments related to marketing, sales and service through Social Al, in this way, enterprises are driven to change from external to internal. The emergence of Social gave CRM the ability to directly drive customer relationship intimacy for the first time, so that CRM could get rid of the definition of management software and truly become the driving engine of "enterprise-customer" relationship.