What causes snapshot rollback?

I believe that the rollback of website snapshots is a problem that many webmasters often encounter. Sometimes, when I don't know why, the website snapshot itself is updated very quickly, but suddenly back a few months ago, some even returned and don't know why.

I believe that the rollback of website snapshots is a problem that many webmasters often encounter. When I don't know why, the website snapshot itself is updated very quickly, but suddenly it's back a few months ago, and sometimes it's not even time, this makes many webmasters feel helpless. Now, let's take a brief look at the reasons for snapshot rollback. after understanding this, I believe you will have a new understanding of website snapshots in the future.

1. Baidu snapshot server problems

This problem is basically better solved, as long as the snapshot of Baidu complaints can be updated quickly. This is also a common problem, mainly manifested in the fact that the snapshot rollback of the website is serious, but the indexing is increased. some keywords of the website have not changed, and some are directly outside of the hundreds, after the complaint is received, some of them are basically unmanageable and will automatically recover to normal the next day or one week.

2. roll back a snapshot generated when the website is not updated

When your website is updated irregularly or the originality of the new content is not high, the website snapshot will be rolled back or not included. Generally, after the search engine indexes your website, a snapshot is provided. the homepage of a website is updated by the search engine every day due to regular content updates, when your homepage is not updated, crawlers of different IP segments will crawl your website due to external links, sometimes we can see that a page has two different snapshots. this is caused by crawling different IP segments of the search engine. when the search engine finds these errors, you will re-compare your website snapshots. when several snapshots are found to be consistent, a search engine will give you a snapshot that better shows your website content, however, sometimes the content is crawled for the first time, so snapshot rollback is formed.

3. the uncertain factors of the website may also cause the rollback of website snapshots.

Uncertainty refers to service security. for example, if your website is infected with a Trojan or a black chain, when search engines think your website has an uncertain security factor, the search engine performs snapshot rollback on your website to ensure that the content searched by users displays more effective and authentic content. When the website

4. snapshot rollback caused by other factors

If too many copies or pseudo-original content are published on the website, sometimes we can see that the website has a very good record, but the record is included on the day, and the record is missing the next day. This is because the website's originality is not high, but there are always one or two articles to be indexed. when such a rule is often formed, Baidu snapshot will delay the indexing of your website, when the website is delayed or vomited, snapshot rollback may be formed. Another is a website that collects content. such websites have a large variety of texts every day, and at least dozens of articles are required, however, the readability of such articles and the originality of the content are usually not very high. when the search engine collects a certain amount of information, when the search engine performs word segmentation on the website, if you find that your content is of low quality and the bounce rate of your website is high, a snapshot of your website will be rolled back and most of the previously recorded content will be discarded.

Website snapshots and website content are interlocking. to make your website content better and the user viscosity of the website is high enough, the snapshots of your website can be updated normally. The most important soul of a website is content. there is no good content or rankings, let alone the timely updates of snapshots. Search engines are new and old-fashioned. the more fresh and new the content is, the more popular the search engine will be. The old and old content will also make search engines dislike it. In the process of search engine optimization, you must grasp the preferences of the search engine and update the content of your website according to its requirements. Only in this way can our website be properly recorded.