18 Ways to help you improve your site's user experience

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Do the website optimization friend to user experience this noun certainly not unfamiliar, because a website's user experience to the website future development has the direct influence. What is the user experience of a Web site? More generally, when a visitor arrives at a website, the psychological feeling built up during the visit is the user experience. From the point of view of the site to leave the site, the quality of the visitors to the site directly determines their stay on the site of the time and browse volume (PV), but also determines whether the visitors will visit the site again. So the site's user experience is also one of the important factors in the ranking of the site, a good site can bring a lot of loyal users, for this reason, many webmasters are also doing their best to improve the site's user experience.

Since the site's user sample is so important, then what is the user experience of the site?

1. Access speed and stability of the website;

2. User's browsing Volume (PV) in this website;

3. The rate of bounce that users produce when visiting the website;

4. The time that the user visits this website.

To sum up, I think that to improve the user experience of a website, you must start from the following points:

1. Web site access speed and stability

Wait for 10 seconds has not been able to open a website, the user will not choose to continue to wait, or not easy to open the site, and see other interesting content, but because the site is not stable but not open the content of interest, can only be forced to leave this site.

2. The website's tonal collocation is reasonable

The tone of the site to match the reasonable, usually the tone of the site does not exceed 3, too much color will only give people the feeling of fancy, so that visitors can not be divided into priorities.

3. The content of the article is very important

Most of the site articles are high-quality original, the content of the article are consistent with the site theme and valuable, and have a high degree of readability and professionalism to attract users to browse. Too much plagiarism, reprint, false original will let visitors to this site lost confidence, and even disgust.

4. Friendliness of navigation

The significance of navigation is to guide visitors to the fastest speed to find their own content, if the navigation design is not friendly, users will easily get lost in the site, and then choose to leave.

5. The freshness of the content of the website

The new is everyone has a psychological, if a Web site is full of outdated information, will only make visitors disgusted.

6. Dead Chain or error page

Occasionally a chain of death may also be acceptable, if there are more dead chain, the visit will lose confidence in the site.

7. Friendly 404 error page

When an inaccessible page appears, instead of irresponsibly letting the user think about what's going on, it's better to tell the user what happened and why, and suggest that the user return to the previous page or homepage and keep the user on their website.

8. Fixed connection form

Many new internet friends think that the general is blue and underlined is a link, if you want to change the appearance of the link, you must remember to all the links appear in the form are set to the same, to tell visitors that this is a link.

9. Add ATL attributes for pictures and links

Adding an ATL attribute to pictures and links tells the user what they represent when they hover over a picture or link, especially when the picture fails to let the user know what the place represents.

10. For wonderful content plus visual differences

A web site after a period of time will have a lot of content, and the wonderful content is often the most easy to attract users, for the wonderful content to set a different color, or add the recommended logo, so that users can at a glance in the overwhelming content as seen, so as to attract users to browse.

11. Interactive website

Chinese people are very fond of lively, where people go more where, where the lively to play. So that visitors can leave their own words and ideas, webmaster also participate in the user's discussion, over time the popularity of the site on the flourishing, popular, there is nothing to worry about!

12. Simple file directory and file name

Forever or the user will assume the most lazy, let the user click three times after the mouse can find the content they want, otherwise you can only watch the user close the page.

13. Use Flash as little as possible

The occasional use of flash can improve the vividness of the Site page, increase the visual impact, but too much use of flash will make the paging file is large, when the user access to excessive consumption of user computer resources. More importantly, the search engine can not understand the content of Flash, once the author has analyzed a website, the content is very rich, the page is very beautiful, but the spider crawling this page can only crawl to the title of the site.

14. Try not to use the IFRAME framework

Like Flash, search engines do not like the IFRAME framework, a page too much of the IFRAME framework may be the search engine is considered an advertising page.

15. Sitemap

Site map contains a site and directory of the following pages, not only for the site's SEO has a good help, for visitors to find the content of the site will be more convenient.

16. Member registration should be simple and quick

Unless it is a highly professional website, it will be difficult for users to accept the content when registering too much. So the site should be set up a fast registration page, so that users fill out the user name, password and verify the mailbox can be registered, the rest of the information can be registered after the user to supplement themselves.

17. Add Online customer Service Module

The goal is that users can easily contact a customer when they visit a site with problems or doubts. However, it should be noted that pop-up automatic invitation to the customer service can be exempted, for the simple reason that most users do not have a cold on this window.

18. Use static advertising as far as possible

In this era of rampant advertising, for users, advertising is simply a torment, a static ad quiet in the page of a corner of the user is usually able to accept, if it is the three or two minutes to bounce out of the ads and even screen tracking ads, will force users not hesitate to turn off the page. This article originates from Tangzhongliang's blog, Address: http://rubberkeycn.com, respect the author, reprint please keep the link, thank you!